Klook, Asia’s leading platform for experiences and travel services, continues to innovate within the social commerce space, with new initiatives to empower travelers. As part of its ongoing commitment to harnessing the power of social media through its rapidly growing Kreator influencer program in the Philippines and Asia, Klook is integrating seamless booking capabilities across platforms including an exciting new booking feature on TikTok.
Social media has emerged as a powerful enabler of discovery and booking, particularly among the next generation of travelers, and Klook is doubling down to capture this shift. A notable example of this approach is Klook’s latest partnership TikTok, where users across seven markets in Southeast Asia and Japan can now discover travel attractions and book them directly within the app, making it easier for users to move from inspiration to action.
“Social media has become the go-to channel for travelers seeking inspiration on destinations and things to do. Klook is now able to bridge these travelers directly to the activities they discover on their feeds, enhancing our social-first approach in meeting the needs of the next generation of travelers,” says Marcus Yong, Vice President, Global Marketing, Klook.
