Monday, June 23, 2025

PHirst homeowners to hit 10K by midyear

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Century Properties Group Inc. said its first-home arm, PHirst, will have turned over 10,000 units across its various projects by midyear.

That is about 67 percent of the 15,000 homes PHirst has successfully completed since 2017.

The company in a statement on Tuesday said it will continue its expansion to  “more locations nationwide as the company responds to the growing demand for housing with a variety of sizes and design options.”

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PHirst currently has 27 active projects in Cavite, Laguna, Batangas, Quezon province, Bulacan, Pampanga, Bataan, Nueva Ecija and Bacolod City in the Visayas

The company attributed the rapid development and building pace to the PHirst Technical Operations Division’s strong partnership   with a pool of vendors, suppliers, and contractors.

PHirst has also consistently espoused the use of building systems and other technology, leading to a strong and collaborative partnership with Megawide Construction Corp. in support of its business unit, namely, Precast and Construction Solution. Recently, PHirst has further reinforced this direction with the formation of its in-house Pre-Cast and Cast-in-Place Divisions, branded as PHirst-Build, Century Properties said.

 These steps all aim at achieving timely delivery of high-quality properties to its valued customers, it added.

Century Properties said  units set for turnover  come fully finished with tiled flooring, partitions, bathroom and kitchen fixtures, a gate and fence.

Basic utilities like electricity and water are also available. All house models come with suggested expansion options to suit various family sizes.

According to Century Properties, PHirst  established its own water services management group that will be responsible for efficiently operating water facilities and infrastructures in PHirst communities.

“The core objective is to guarantee reliable and quality water supply services to all households,” the company said.

PHirst’s water services management team, branded as PH20, started operations in four PHirst subdivisions in Batulao, Batangas; PHirst Sights Bay, Laguna; PHirst Park Homes Tayabas, Quezon; and PHirst Park Homes Balanga, Bataan.

“Here at PHirst, we now see our commitment to deliver quality homes to hardworking Filipino families and first-time homeowners coming to fruition. Through our in-house construction capabilities and water services management group, we not only ensure that we provide quality homes but also enable our residents to experience being part of thriving communities and elevated living standards,” said Ricky Celis, PHirst president.

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