Michael Lohscheller is now VinFast CEO
VINGROUP’s car subsidiary VinFast is sold on selling cars in North America. And what better way to prepare the way by hiring ex-Volkswagen America boss Michael Lohscheller to become the CEO of VinFast Global. Lohscheller will be responsible for scaling up VinFast’s operations and presence around the globe.
Vingroup, the largest conglomerate in Vietnam, is keen on a global expansion of its EV line–and is looking at the U.S., Canada, and the whole of Europe as a market for its cars. And for good reason–the take-up of EVs in these countries may soon create a tipping point wherein internal combustion engine cars will soon be a thing of the past.
“Vingroup warmly welcomes Michael Lohscheller to our leadership team. We strongly believe that his appearance will accelerate VinFast’s up and running global expansion. Michael Lohscheller’s participation in VinFast’s senior management team reaffirms Vingroup’s long-term plan in attracting outstanding talents and acquiring management expertise from elite circles of the global automotive industry,” stated Thuy Le – Vingroup’s Vice Chairwoman.
Michael Lohscheller gained leadership experience in finance, technology, purchasing & logistics before becoming a former Volkswagen Group of America Executive Vice President. From VW, he moved to Opel where he became the CEO for the past four years. During his leadership, Lohscheller led Opel to sustainable profitability after decades of suffering losses. He also oversaw Opel’s transformation into an electrified car brand.
When he starts his new job in Vietnam, Michael Lohscheller will lead VinFast’s operations in its current markets, namely Vietnam, the US, Canada, France, Germany and the Netherlands, with a clear goal of growing the business focusing on North America and Europe. That will include implementing strategic initiatives to turn VinFast into a global smart electric car company.
On his decision to join VinFast, Michael Lohscheller said: “During my career, I have always been attracted by new challenges. When the opportunity came to join VinFast, I was immediately attracted because of the growth opportunities. I look forward to working with the leadership team to grow the company and establish it as a global smart electric car company.”
With more than 20 years working in the automotive industry, Michael Lohscheller is expected to play a key role in VinFast’s bold steps in global expansion and towards becoming a leading global smart electric car company./.
About Michael Lohscheller’s career
Born in 1968, the German CEO graduated from Osnabrí¼ck University of Applied Sciences (Germany) and the University of Barcelona (Spain) in 1992. During his working years, Michael Lohscheller completed a Master’s Program in European Marketing Management and obtained his M.A. at Brunel University London in 1996.
Having been active in the automotive industry for more than 20 years, Michael Lohscheller held a variety of high-ranking positions: Executive Vice President and Chief Financial Officer at Mitsubishi Motors Europe, Executive Vice President and Chief Financial Officer at Volkswagen Group of America, Chief Executive Officer at Opel Automobile GmbH and Member of the Board at PSA Group, etc.
In his tenure as Opel CEO, Michael Lohscheller was honorably presented with prestigious awards for excellent automotive managers: Eurostar 2019 (Automotive News), Manbest 2019 (Autobest) and Manager of the Year 2019 (AutoZeitung).
Michael Lohscheller has been broadly endorsed for his prowess in business strategy, restructuring, mergers & acquisitions, corporate finance, financial analysis, pricing strategy.
