Vietnam-based carmaker VinFast Philippines wrapped up its contest, “VF 3: Brave New Imagination Creators Challenge,” at the 2025 Manila International Auto Show (MIAS), announcing graphic designer Warren Carlo Trinidad as the grand prize winner for his standout decal design, “Lakbay (Journey).”
This came after VinFast launched a nationwide contest in March 2025, which attracted Filipino creatives to reimagine the VinFast VF 3, the brand’s all-electric mini SUV, with original decal concepts.
Among the many entries, Trinidad’s work stood out for its compelling visual storytelling, which captured themes of movement, adventure, and Filipino heritage. “My design is inspired by travel, as it’s how I unwind and reconnect with myself,” Trinidad shared. “This contest gave me the perfect canvas to mix what I love most: creativity, culture, and color. I’m excited to take my new VF 3 on the road with Lakbay on full display!”
As the first prize winner, Trinidad received a brand-new VF 3 featuring his design, making him not just a creator but also the proud owner of his vision come to life.
Other top finalists were recognized during the awarding ceremony at the VinFast booth in the World Trade Center in Pasay City, and they took home cash prizes for their outstanding entries.
The contest was judged by a panel of renowned creatives and industry professionals, including decal entrepreneur Gino Roberto, toy and graffiti artist Eryk “Creon Chkn” Lalic, and graphic designer Chuck Alpajaro. They praised the high level of artistry and cultural storytelling present in the submissions.
Most recently, the VF 3 made a vibrant appearance in the music video of rising P-pop girl group KAIA, reflecting the brand’s innovative marketing approach and strong connection to Pinoy culture. These initiatives are part of VinFast’s broader effort to resonate with a new generation of Filipino car buyers by blending technology, creativity, and cultural relevance. The VinFast VF 3 is a compact electric SUV packed with features including up to 40 horsepower, 215 km range, a 10-inch infotainment screen, and fast-charging that reaches 70 percent in just 36 minutes. Priced starting at PHP P745,000.00, it also carries a 7-year (or 160,000 km) vehicle warranty and an 8-year battery warranty with unlimited mileage.
VinFast continues to expand its footprint in the Philippines with six new dealerships and more than 60 service points in development. A recent MOU with Motech Automotive Philippines and JIGA Auto Service further extends support for EV servicing across over 100 authorized facilities.
