Imagine the possibilities if every Filipino can access the internet wherever they are–in malls, schools, transport terminals, hospitals or their barangay halls–without having to worry about fees?
That is the vision behind the YES! Free WiFi platform which offers the Filipino public totally free internet. A collaboration between marketing agency Craft Shack Inc. and its technical services partner FOC Inc. / Artbi Global Philippine Corporation, YES! Free WiFi aims to make the internet more accessible to Filipinos and help bridge the gap in the nation’s connectivity.
The service has been quietly rolling out across the country beginning with the Manila City Hall and the Manila Zoo in 2023. Since then, it has expanded to 77 locations nationwide. By the end of this year, YES! Free WiFi aims to expand its reach to over 500 locations, and by 2025 surpass 1,000 sites.
While various telcos and institutions offer free public WiFi, these often require payment after a limited time access–which is a major roadblock in a society where the priority of most is putting food on the table.
“And that pain point is mainly what we wanted to address through YES! Free WiFi–it’s totally free and offers repeated access, as long as users keep engaging,” said JP Mercado, YES! Free WiFi managing director. “Connect. Engage with Ads.
YES! Free WiFi, through its YES! Ad Solutions, provides brands with real-time awareness and engagement opportunities while enhancing consumers’ connectivity.
