In a bid to reach more Filipinos as they recover from the economic effect of the COVID-19 pandemic, SB Finance (SBF) has launched the zukí¬ mobile app, a fully digital lending platform that allows Filipinos to apply for various loan products offered by the consumer financing company.
Through zukí¬, SB Finance aims to improve customers’ financial literacy and help them make the journey from the traditionally complicated financial service roadmap to an easy-to-understand, needs-based, digital consumer experience.
“The ability to provide financial literacythrough our services to those who need it the most has always been at the core of our mission. Advancements in technologyand how we utilize these tools will define our legacy as a company. We don’t want to be remembered by our customers and the community we operate in as the company that had the most sales, but rather, the company that understands them best.” said Mikal Rallonza, Head of Sales & Distribution for Unsecured Loans.
To ensure enhanced security for customers using the app, SBF employs top-of-the-line eKYC capability, location detection, liveness checks, and facial recognition functionalities to protect customers from identity fraud. zukí¬is also powered by a scalable cloud-based solutionrunning on one of the top cloud platform providers globally.
“Customers’ security is our top priority and we have made sure that zukí¬ has the highest level of security embedded in each module. We also actively educate our customers to play their part in protecting themselves as security is not just about systems but rather a continuing cooperation between SB Finance and customers,” said Ryan Bautista, Head of Compliance at SB Finance.