Pru Life UK continues its streak of excellence in communications, securing a 2024 Silver Quill Award for its outstanding local initiatives celebrating the 175-year legacy of its parent company, Prudential plc.
This recognition from the International Association of Business Communicators (IABC) reaffirms Pru Life UK’s commitment to strategic and impactful storytelling, further strengthening its reputation as a leader in the life insurance industry.
Following its Gold Quill Award win last year, Pru Life UK’s Silver Quill recognition underscores the sustained impact and strategic execution of its “Celebrating Life” campaign. This year-long initiative honoured Prudential’s century-long presence in Asia and 175-year global legacy, reinforcing Pru Life UK’s mission to be the most trusted partner and protector of Filipino families.
“It is through our storytelling that we are able to connect with and empower our various stakeholders. Therefore, it is with great pride and gratitude that we accept such an award. We believe this serves as an emblem of our dedication to effective and impactful communication that champions stories and messages that align with our vision and mission as an institution,” said Kathryn Cajucom Pru Life UK Head of Brand & Communications.
