Wednesday, September 24, 2025

Globe, SMAC partner to address involuntary hunger thru points

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Executives of Globe and SM Group recently came together to synergize and sustain the momentum of the Hapag Movement, the Globe-led program that aims to address involuntary hunger among Filipinos.

TeresitaSy-Coson, Chairperson of SM Retail, Inc; Kevin Hartigan-Go, Chief Operating Officer of Digital Advantage Corporation (DAC); and Jay Beltran, Head of Sales and Marketing; recently met with Jaime Alfonso Zobel De Ayala, Globe Non-Executive Director; YolyCrisanto, Globe Group Chief Sustainability and Corporate Communications Officer; Monday Gonzalez, Globe Senior Director for Content Management and Creative Services; and Chef Jessie Sincioco, a staunch supporter of the Movement, at the SM offices at the Mall of Asia Complex to discuss the program’s gains and how to move forward.

SMAC, SM’s Customer Loyalty Program, supported the Hapag Movement through a month-long program over the Christmas season, which would not have been possible without the support of its customers.

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