The Gotianun clan’s East West Banking Corp. (EastWest) is improving its consumer and personalized banking to fit its products and services to clients’ financial goals, the bank’s officials said.
Eastwest CEO Jerry G. Ngo said the bank’s core consumer banking businesses “are performing well, growing in line with the needs of our customers” as they continue to enhance client engagement.
The bank’s funding structure and growth plans, he added, will support its core income and improve operational efficiencies, resulting in increased profitability.
EastWest has expanded its customer experience and streamlined banking services with its EasyWay App.
Last year, the bank also introduced EasyBiz, a simplified and smarter cash management system for small and medium enterprises. The interface unified disbursements, collections and financial reporting.
Martin Reyes, head of marketing and cash management, said EasyBiz allows entrepreneurs to work fast “from a single screen without friction and without waiting” when they review cash positions, run payroll and send payments.
EastWest, the banking arm of Filinvest Development Corp., reported a net income of P4.1 billion for the first half of 2025, up 19 percent year-on-year.
Revenues increased by 17 percent year-on-year to P23.8 billion, while net interest income rose 15 percent to P19.2 billion.
About 84 percent of its total loan portfolio are consumer loans, which grew 15 percent year-on-year.
From January to June, EastWest’s total assets amounted to P537.6 billion, up 8 percent year-on-year, while deposits rose 11 percent to P412.6 billion.
