The LausGroup of Companies’ (LGC) Global Cars Philippines is the first Ford dealership to fully implement the Balik Baterya recycling program, in partnership with Ford Philippines, Motolite, and the Philippine Business for Social Progress (PBSP).
First launched by Motolite in 2006, the battery recycling program aims to collect used lead-acid batteries (ULABs) from PBSP member companies for proper recycling and production of new automotive and industrial batteries. In turn, the participating companies and partners may allocate the proceeds of the sale of their ULABs for corporate social responsibility projects in health and education, or for their chosen beneficiaries.
As the pioneer Ford dealership to adapt the Balik Baterya Program, LGC’s Global Cars Philippines has collected over 75 used car batteries within seven months and has just transferred to Motolite its first batch for recycling.
The program is also being implemented in most service departments across other LausGroup dealerships, as part of the Pampanga-based conglomerate’s commitment to foster environmental stewardship and sustainability in its line of business.
LGC chief executive officer Lisset Laus-Velasco said through the Balik Baterya Program, the company is able to bring to life Ford’s global commitment to environmental sustainability in the Philippines and work with its Ford dealers and like-minded partners such as Motolite and PBSP to reinforce this advocacy.