Over 30 organizations gathered last September 17 at Subic Bay to pluck away debris and trash along its coastline and waters.
Armed with cleaning kits provided by Coca-Cola Philippines and taught to properly segregate waste collected from the cleanup by the Lighthouse Legacy Foundation, some 430 volunteers were undeterred by the rain and joined many other groups and organizations in the country who participated in the annual International Coastal Cleanup (ICC). Employees of Coca-Cola Philippines from Bonifacio Global City, Taguig City, and Coca-Cola Beverages Philippines’ (CCBPI) North Luzon Commercial Unit also joined this year’s ICC at Subic.
Organized by Coca-Cola Philippines in partnership with Subic Bay Metropolitan Authority and the Lighthouse Legacy Foundation, this year’s ICC activity at Subic Bay helped to deliver on the ongoing commitment of Coca-Cola Philippines to create partnerships that promote a debris-free environment, consistent with the World Without Waste vision of the company.
“At Coca-Cola, we recognize our responsibility to help solve the global plastic waste problem. To help create a World Without Waste, we have a global goal to help collect and recycle the equivalent of every bottle and can we sell by 2030. This is an ambitious goal that we cannot achieve alone, which is why we collaborate with like-minded organizations to help drive collective action,” said Jonah de Lumen-Pernia, director for the Philippines Franchise, Coca-Cola Asean & South Pacific.
