Sunday, September 14, 2025

EastWest Bank kicks off 30th anniversary with new segment

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EASTWEST Bank launched its new Business Class segment at the premier Mimosa Plus Golf Course at Filinvest Mimosa+ Leisure City.

The event, which also kicks off its 30th anniversary, brought together business leaders, entrepreneurs, and media representatives from across the country for a day of golfing, networking, and celebration.

The response was overwhelming, highlighting the strong interest in and enthusiasm for EastWest’s innovative offerings and future initiatives.

The main highlight of the event was the introduction of EastWest’s new Business Class segment, designed specifically for entrepreneurs and business owners. Ivy B. Uy, EVP and Head of Branch Banking Group, elaborated on the unique offerings of Business Class, pointing out that “our new Business Class segment provides tailored financial solutions that allow business owners to focus on personal growth while we handle their operational tasks. From dedicated relationship officers to 24/7 banking through the EastWest Easybiz App, we’ve created a suite of services that cater to the dynamic needs of today’s entrepreneurs.”

Key features of EastWest Bank Business Class include Personalized Services: Dedicated relationship officers for personalized assistance and priority service in stores, Operational Support and Special Cash Management Services, services such as payroll processing, automated payments, and check collection.

Also, it included Exclusive Perks–free access to airport lounges, discounted deals with restaurants and coffee shops, and preferential rates at sports centers and golf courses.

Jerry Ngo, CEO of EastWest Bank shared EastWest’s storied journey over the past three decades, saying: “At EastWest, we’ve always strived to go further for our clients, whose partnership we are always thankful for. This golfing event is just one of many examples of how we continue to cater to our valued customers and provide them with more than just banking services.”

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