STRONGHOLD Insurance Company Inc. has introduced award-winning Filipino broadcaster Anthony “Ka Tunying” Taberna as its very first celebrity endorser.
After 62 years, Stronghold, one of the leading well-funded insurers in the Philippines, picked Taberna as its endorser with hopes of a stronger service to more corporate clients and individuals, including ordinary Filipinos, in terms of basic insurance protection.
Stronghold president Romulo Delos Reyes said they look forward to serving their clients better and stronger to be at the top.
“We’re elated and excited to embark on a new journey with Ka Tunying as our endorser,” he said.
The firm believes that Taberna, one of the most trusted Filipino broadcast journalists, is the personality that completely represents their aim to be the top non-life insurance company in the country.
Taberna is thankful for the opportunity to endorse Stronghold as he himself represents a stronger brand after his career, business, and even his family were put to test due to the coronavirus pandemic.
During the official contract signing, Taberna encouraged Filipinos to acquire non-life insurance from Stronghold. “Doon tayo sa #SubokNa,” he said.
In March 2022, the Insurance Commission (IC) reported that Stronghold was the third highest paid-up capital among 57 non-life insurance companies.With a total of 1.5 billion paid-up capital as of 2021, the insurance firm recorded a yearly increase in the number of clients, corporate companies and individuals.
Formerly known as Mabuhay Insurance & Guaranty Co., Inc., Stronghold was established on March 21, 1960 as a wholly owned Filipino non-life insurance company.
