Unparalleled Serbisyong Totoo remains at the heart of GMA Network.
Fully utilizing its wide reach across the country — complemented by its second free-to-air channel GTV; digital channels Heart of Asia, Hallypop, I Heart Movies, and DepEd TV; its GMA Regional TV (RTV) stations; as well as radio station DZBB, and all Super Radyo stations nationwide — GMA continues to enrich the lives of Filipinos with its various public service programs and initiatives across all its on-air and online platforms as well as on-ground.
Widely regarded as the network with a heart, GMA has been steadfast in living up to its commitment to public service even if it means having to go the extra mile.
From keeping the public well-informed and aware of the most pressing issues today, starting with eye-opening discussions on various concerns, to providing much-needed assistance to those in dire need of help and calling out authorities to take action, and up to reuniting families and loved ones — GMA is at the forefront of public service.
Providing viewers round the clock news and information are newscasts “24 Oras” and “24 Oras Weekend,” “Unang Balita,” and “Saksi.” On GTV, simulcasts of “24 Oras,” “24 Oras Weekend,” and “Saksi” are also available in addition to “Balitanghali,” “Breaking News,” “Dobol B TV,” “State of the Nation,” “Dapat Alam Mo!” and regional TV News.
GMA also has shows attuned to the changing needs and interests of viewers.
On GMA, these include “Kapuso Mo, Jessica Soho,” “Unang Hirit,” “Wish Ko Lang!,” “Imbestigador,” “I-Witness,” “AHA!,” “Born to be Wild,” “Pera Paraan,” “Pinoy MD,” “The Atom Araullo Specials”; as well as infotainment shows “Amazing Earth,” “iBilib,” “Makulay ang Buhay,” “AgriPreneur,” and the long-running “Kapwa Ko Mahal Ko.”
Serbisyong Totoo extends on GTV via “Reporter’s Notebook,” “Good News Kasama si Vicky Morales,” “Tunay Na Buhay,” “Stories of Hope,” “On Record,” “Biyahe ni Drew,” “Brigada,” “I Juander,” “Becoming Pinoy,” “Oh My Job!,” “Pusong Pinoy sa Amerika” and “Pinoy A+ Filipino Stories for Kids.”
GMA also remains as the most reliable source of public service during events of national importance including the “State of the Nation Address 2021: The GMA News Special Coverage.” These are on top of the various public service announcement plugs on all its channels.
Super Radyo DZBB 594 likewise delivers the latest news and the hottest commentaries via programs such as Melo del Prado sa Super Radyo, Super Balita sa Umaga Nationwide which airs on all Super Radyo stations in Cebu, Davao, Iloilo, and Palawan; Saksi sa Dobol B; Buena Manong Balita; Super Balita / Isyu Atbp.; Pinoy MD sa Super Radyo DZBB; Serbisyo on the Spot; as well as Konsyumer Atbp., in partnership with the Department of Trade and Industry, and Oh My Job in partnership with the Department of Labor and Employment. Most of these shows are also on Dobol B TV.
Additionally, GMA’s broadcast of DepEd TV in its digital channel is part of its efforts to help the government curb the spread of COVID-19 in the country, and, at the same time, provide Filipino students access to quality education. Various public service programs also air on Heart of Asia, Hallypop, and I Heart Movies.
Further showing how GMA takes to heart the welfare of the viewers, GMA Affordabox has an Emergency Warning Broadcast System (EWBS) that sends NDRRMC alerts on any disaster or calamity warnings.
Just as the pandemic sees no borders, Serbisyong Totoo continuously innovates to reach more. It has its socio-civic arm GMA Kapuso Foundation (GMAKF) has always been quick to respond during calamities, and the COVID-19 relief effort through its Operation Bayanihan which has helped 268,447 beneficiaries.
Under Operation Bayanihan is the Labanan Natin ang COVID-19 campaign which included the distribution of PPEs to 131 public hospitals. It has also distributed grocery packs to over 4,784 families in locked-down communities.
Equally giving importance to long-term aid for disaster recovery, GMAKF continuously built schools, bridges and houses to help communities. To date, 852 sturdy houses have been constructed in various Kapuso Villages nationwide, 504 classrooms were built under the Kapuso School Development Project, and a total of 6 steel and concrete bridges have now been completed in the Kapuso Tulay Para sa Kaunlaran project.
GMAKF also implemented its Kapuso ng Kalikasan project to create environmental awareness, prevent landslides and combat soil erosion.
Giving importance to the youth are GMAKF’s annual Unang Hakbang sa Kinabukasan project where school bags with complete sets of school supplies with anti-COVID kits were distributed to 70,000 public school students including indigenous kids from the 25 poorest provinces across the country.
A total of 65,020 beneficiaries were served by GMAKF’s Values Formation program.
Meanwhile, on the regional front, GMA RTV launched its Kapuso Barangayan on Wheels at the height of the nationwide community quarantines last year.
GMA’s commitment to public service extends online.
GMA News’ digital platforms feature up-to-the-minute breaking news and are made available globally via livestream on its official YouTube channels and Facebook pages. And just recently, “24 Oras” became the first Philippine newscast to livestream locally on TikTok. Condensed versions of “24 Oras” and other newscasts are made available on YouTube for audiences all over.
It also continues to produce the pioneering mobile newscast “Stand for Truth” and provide immediate assistance to netizens via the online public service program Sumbungan ng Bayan Libreng Payo Online.
Original programs are also available for online viewers, including GMA News Feed, GMA’s snackable and mobile-friendly news updates series; explanatory journalism series Need to Know; The Mangahas Interviews, an agenda-setting talk show hosted by veteran investigative journalist Malou Mangahas; The Howie Severino Podcast; and the newly launched Spotify podcast Sounds and Stories of the Philippines.
GMA also produced online campaigns, including Labanan Natin ang COVID-19, May Puso ang Pag-asa, #JabWellDone, IMReady – COVID-19 plug series and GMA Artist Center’s #FlexMoNa.
In addition, GMA Pinoy TV’s #StrongerTogether and One in Heart with Pinoys abroad vs. COVID-19 campaigns included Tribute to Frontliners, Memorials to Fallen Frontliners, Pandemic Diaries, Lockdown Chika, Stories from the Frontlines, Quaran-sane, DM (Distansya Muna) is the Key, and more.
For the past seven decades, viewers have put the trust in GMA as their constant companion. GMA, in turn, stays true to its core – putting heart in everything it does and innovating ways to further provide Serbisyong Totoo to the public, especially to those who need it the most.
