When families next sit down with their kids to watch their favorite cartoons, they’re in for a big surprise. From January 8,
Cartoon Network viewers around Asia are enjoying a completely reenergised channel experience called “Redraw Your World.”
Not only are the look and feel refreshed with vibrant colors, music and design, but also awesome new shows are designed to appeal to an even wider audience of boys and girls.
Through exciting storylines and colorful characters on Cartoon Network, “Redraw Your World” encourages kids to always be true to themselves and to be confident in their abilities to impact real change in both big and small ways.
The January 8 premiere of “We Baby Bears” marked the launch of Cartoon Network’s new brand chapter. The series is a perfect match for the channel’s new positioning and tells the story of three bears looking for a place to fit in. The cartoon features the just-released original K-pop song “The Bha Bha Song (We Baby Bears Theme)” performed by supergroup, TRI.BE.
Kids and families can also look forward to local activities that celebrate Cartoon Network’s Redraw Your World. Look out for awesome pop-up doodle stations and a video series called “Craft Your World” powered by Crayola, the campaign’s official “Creativity Partner.” Keep an eye on Cartoon Network Asia and Crayola websites and social channels for more information.
Episodes will also be shown on Boomerang, HBO and HBO Family. Five episodes will be available to stream on HBO GO.
