Friday, April 18, 2025

Uniqlo redefines store at SM MOA

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The global apparel retailer Uniqlo has joyfully announced the reopening of its store at SM Mall of Asia (MOA).

After a two-year pause for extensive renovations and expansion, the redefined store, initially established in 2012 as the brand’s first venture in the Philippines, finally welcomed visitors with refreshed vibes.

Expressing gratitude to Filipino patrons for their enduring support since its inception, Geraldine Sia, chief operating officer at Uniqlo Philippines, shared the brand’s dedication to growing alongside the vibrant Filipino lifestyle.

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“We are excited to unveil the redefined MOA store experience,” Sia expressed, noting they owe their presence here to the support of every Filipino who has embraced their brand. To show their gratitude, “we pledge to keep doing our best and to evolve alongside the ever-changing Filipino lifestyle,” she stressed.

Spanning approximately 3,000 square meters across two floors, the redefined store becomes the second in the country to showcase both the UTMe! custom print service and Uniqlo Coffee café, alongside the complete lineup of the brand’s LifeWear collection.

Jami Barra, general manager at Uniqlo MOA, emphasized the store’s mission to provide a relaxed shopping experience while nurturing social connections. “We aim for visitors to not only shop but also cherish moments with family and friends,” Barra added.

The redefined store introduced both the UTMe! custom print service and an exclusive café menu.

UNIQLO MOA features an exclusive UTMe! library which includes designs from local artists Lloyd Zapanta, Aaron Amar, and
Studio Dialogo, along with designs from brand partners Manam and Auro.

Featuring collaborations with local artists and brands, the store presents exclusive designs by select Filipino artists Lloyd Zapanta, Aaron Amar, and Studio Dialogo, as well as partnerships with local favorites Auro and Manam.

An exciting addition to the store’s offerings is the exclusive launch of Disney Mickey Go Philippines.

Expanding its selections, the store presents bra tops in a larger, curated section, appreciated by Jasmine Curtis-Smith for their style, support, and versatility, particularly during the summer season.

In addition, there’s the enchanting world of Hogwarts houses with beloved wizarding elements in the latest Harry Potter UT collection.

The eagerly anticipated reopening offers customers an expanded space, fresh services, and exclusive experiences for patrons and shoppers alike.

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