Financial security is the top aspiration of Filipinos today. In facing life’s inequalities and making their dream a reality, Tala is a reliable partner of Filipinos. It levels the playing field by providing secure, flexible, and convenient online credit that enables customers to jumpstart their financial journey.
“We want to be their kasangga sa laban ng buhay—in exploring additional sources of income, saving for the future, building an education fund for their children, and more,” said Moritz Gastl, General Manager of Tala Philippines. “Tala can serve as a tool to help them unleash their potential to grow and thrive no matter their circumstances.”
To amplify this message of fairness, Tala Philippines has partnered with award-winning actress Judy Ann Santos-Agoncillo as its new brand ambassador.
“Financial empowerment is indeed a superpower, especially in a time where the costs of basic necessities and just about everything else continue to rise. It’s a gratifying feeling when we know that we have the means to take care of our family, to provide for their needs. I believe everyone has the right to have that power,” said Santos-Agoncillo. “I’m excited to work with Tala Philippines in supporting the financial journey of more Filipinos.”
Tala Philippines Marketing Director Missy Santos highlighted Santos-Agoncillo’s genuine and down-to-earth personality as one of the things that make her relatable to their customer base.
“It’s an honor to have Ms. Judy Ann as Tala Philippines’ ambassador. More than a talented actress, she’s also a businesswoman and a mom just like many of our customers. We’re excited to show that just like her roles as the heroine, our customers have a chance to be the bida in their own stories by taking control of their finances and working toward their goals,” she added.
