Samsung Electronics Co., Ltd. today announced the launch of its all-new portable screen and entertainment device, The Freestyle, ahead of CES 2022. Targeted toward Gen Z and millennials, The Freestyle is a projector, smart speaker and ambient lighting device all rolled into one lightweight, portable device.
The device weighs only 830grams allowing to change any space into a screen with ease.
Unlike conventional, boxy projectors, The Freestyle’s versatile cradle allows rotation of up to 180 degrees, enabling users to show high-quality video anywhere with no separate screens required.
“The Freestyle is a one-of-a-kind projector geared towards ultimate versatility and flexibility to meet the consumers’ changing lifestyles,” said Simon Sung, Executive Vice President and Head of the Sales & Marketing Team of the Visual Display Business at Samsung Electronics. “Without the limitation in space and form factor, The Freestyle is a fun and versatile device that can be used in any way consumers prefer.”
To ensure the best viewing experience, The Freestyle comes with full auto keystone and auto leveling features, allowing the the device to automatically adjust its screen to any surface at any angle. Additionally, the auto focus feature allows The Freestyle to display a crystal-clear image on any surface, at any angle, up to 100 inches in size. For audio, the device also comes with a dual passive radiator enabling a clean and deeper bass without distortion, and its 360-degree sound radiation allows customers to enjoy a cinema-quality sound experience no matter where they are.
To power the device on the go, The Freestyle must be plugged to an external battery that supports USB-PD and 50W/20V output or above. It can also be connected to a standard E26 light socket without the need for additional wiring, besides compatibility with the traditional wall plug option.
It can be paired with Samsung Smart TVs, with built-in streaming services and mirroring and casting features compatible with both Android and iOS mobile devices. It is also the first projector to include far-field voice control, allowing users to choose their favorite voice assistants when using the device hands-free.
The Freestyle will be showcased during CES 2022 from January 5 to 7 and preorders for the US market is already ongoing, with availability expanding to other global markets in the following months.
