Uratex Monoblock, the trusted Filipino plastic furniture brand, returns stronger than ever this year with a bold new chapter of its “Bawal ang Marupok” campaign. Expanding beyond chairs, this year’s movement casts a wider spotlight on furniture that stands the test of time—championing resilience, safety, and the importance of making wiser decisions in everyday life.
This year, Uratex Monoblock introduces a new generation of products that reflect the brand’s evolution into more versatile, space-smart, and lifestyle-ready furniture. The William Folding Table is designed for portability without compromising stability—perfect for home offices, events, and everyday dining. Meanwhile, the Mary Loveseat is a comfortable two-seater that brings lasting support to living rooms, patios, or shared corners at home.
Kicking off the campaign is the witty and relatable video “Free Taste,” which tackles one of the most universally Filipino experiences—giving in to temptation. The ad follows a father and son inside a grocery store, where they come across stalls offering free taste samples. As they try one sample after another, they both give in to temptation and eventually buy the products they didn’t plan on purchasing. It’s a humorous and all-too-familiar scenario that ends with the now-iconic reminder: #BawalAngMarupok—a gentle nudge to be wise, practical, and intentional with our everyday choices.
“#BawalAngMarupok goes beyond physical durability—it’s a way of thinking. We want to encourage Filipinos to choose strong, reliable options in all aspects of life, especially when it comes to their home furniture,” said Mr. Dindo Medina, Business Unit Director of Uratex Monoblock. “Whether it’s a chair, a table, or an entire furniture set, strength and safety should never be compromised.”
