Saturday, September 20, 2025

A modern redesign for a fan favorite

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Heart Mate Canola Oil, the Philippines’ leading canola oil brand, isn’t just unveiling a new look — it’s reshaping how consumers experience a kitchen essential.

At first glance, the new Heart Mate bottle strikes a balance of elegance and practicality. The new form brings a refined, modern touch while becoming more compact for easier storage, and slimmer for a more comfortable grip.

 As Heart Mate celebrates 25 years, it strengthens its promise and commitment to helping Filipinos cook heart-healthy meals every day — in ways that are simple, accessible, and part of every home.

Anchoring the bottle is a new symbol that combines the letter “H” and a heart. The heart also forms an “M” and resembles a canola flower petal. This design connects to the brand name and highlights Heart Mate’s natural roots and commitment to heart health.

Along the surface, four heart-shaped petals are embossed into the front, back, and sides of the bottle. The logo has also been refreshed. Bolder, cleaner, and more prominent, it allows shoppers to instantly recognize the product and its 100% pure canola oil declaration.

Jolly Heart Mate Caldereta Cook Off

While the packaging has evolved, what’s inside hasn’t changed. It’s still the same 100% pure canola oil that Filipino families have trusted for years: zero cholesterol, rich in omega-3 and omega-6, and the lowest in saturated fats among vegetable oils — helping lower the risk of heart disease and stroke.

The new look was unveiled at an exclusive media launch attended by members of the press and content creators, marking a major milestone in Heart Mate Canola Oil’s journey. More than just a product reveal, it was a celebration of a brand that has become a trusted kitchen staple across generations.

“We weren’t just after a prettier bottle. We wanted to rethink how it feels to use Heart Mate in your everyday cooking,” said Abigail Ng-Reyes, Vice President for Marketing at Fly Ace Corporation. “We wanted something that consumers would not only trust but also be proud to display in their kitchens.”

It’s rare for a product this familiar to receive a redesign that truly enhances the user experience. But that’s exactly what Heart Mate Canola Oil has done. The new bottle proves that even pantry staples can evolve, without losing the qualities that made people love them in the first place.

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