Leading the e-grocery space, empowering MSMEs

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“DARK STORES,” warehouses used to store products and items that cater specifically to online grocery shopping, are changing the landscape of grocery shopping and retail commerce.

Online quick-commerce platform foodpanda’s pandamart leads this space in the Asia Pacific, particularly in the Philippines.

Karan Bhaskar, foodpanda’s director of New Verticals, said they first brought pandamart to the Philippines in 2020 and changed the rules of e-grocery shopping in the country.

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Bhaskar also said that two years later, they continue to be a leader in the industry as the biggest online grocery shopping platform with more than 40 warehouses all over the country.

According to Bhaskar, they have their own warehouses where they curate, store, and pick inventory. The grocery platform is theirs and they are the ones who deliver quickly and efficiently.

“We are committed to bringing much-loved grocery products closer to our Filipino consumers and solidify our position as the biggest grocery delivery service in the country,” he pointed out.

Offering a one-stop shop for all food and essential needs, pandamart continues to dominate the grocery delivery scene with over 5,000 plus daily essentials to choose from and which customers can have delivered in less than an hour after ordering.

pandamart currently houses hundreds of brands ranging from big names in the industry to small and medium enterprises.

Despite quick commerce being seen as mainly fulfilling consumers’ impulse needs, Bhaskar said it is interesting to see there are orders like the ones they usually buy in physical retail stores

“Some of the MSMEs that we have partnered with offer the not-so typical grocery items that you would get from an e-grocery platform,” Bhaskar added. “Being able to house both big-time companies and MSMEs in the app allows us to provide a variety of choices that would fit whatever our shoppers are looking for.”

“We have also seen how assisting MSMEs can help them gain more exposure in our app so one of our goals moving forward is to partner with local jewels in the months ahead,” he stressed.

foodpanda is looking at expanding to include more warehouses in other areas and locations across the country as well as onboarding more partners, especially MSMEs.

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