Filipinos can now enjoy their favorite milk chocolate bar with the same rich and creamy taste, but with flavor and quality that will make them fall in love with chocolate like never before.
“We are excited to introduce our new Cadbury recipe, which enhances the beloved milky and creamy profile that has always been the hallmark of Cadbury chocolate,” said Crystal Balili-Lanot, Snacks Category Marketing Manager. “This newly renovated flavor highlights the exciting new while cherishing our nostalgic taste which holds a special place in the hearts of our beloved consumers.”
To mark this occasion, Cadbury is collaborating with K-pop group ENHYPEN to make sure that consumers will fall in love with chocolate like never before. They move hearts through music, and Cadbury do it through chocolate. Together, this collaboration speaks to a shared purpose of bringing people closer through things they love.
As part of the collaboration campaign, Cadbury is also giving Filipino fans a chance to win a trip to South Korea for the Ultimate K-pop Experience and meet their favorite K-pop group ENHYPEN in person by joining the One, Two Connect in Korea with Cadbury and ENHYPEN raffle promo!
Aside from the K-pop Experience, participants will also get the chance to win exclusive official ENHYPEN merchandise. There will be nine weekly draws from July 1 to August 26, and 30 lucky winners each week will receive items such as premium ENHYPEN jackets, shirts, and earrings, among others. For the Grand Draw, four winners will get the Ultimate K-Pop Experience in South Korea grand prize—which includes the opportunity to meet ENHYPEN, roundtrip airfare from Manila to Seoul, South Korea, packed itinerary with meals, and accommodation fees for five days and four nights for the winners.
The One, Two Connect in Korea with Cadbury and ENHYPEN raffle promo runs from June 22, 2025 to August 31, 2025. Weekly draw winners will be announced starting July 4, while the Grand Prize winners will be announced on September 5.
