Sunday, September 14, 2025

Exciting times ahead for homegrown pita wrap brand

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Filipino pita wrap brand Turks today reached another milestone as it opens its 3rd international branch in Southeast Asia coinciding the launch of two new food items in the Philippines.

After the successful launch of Turks, which was rebranded as T.Co in Hong Kong just last year and last month in Kwon Tung, Kowloon, the brand has opened its third international branch in Central, HK today.

The arrival of T.Co in Hong Kong was met with much anticipation and excitement, as the city’s diverse culinary scene eagerly welcomed this new addition. Two more branches of T.Co are expected to open in May (Mongkok) and June (Causeway Bay) of this year.

Alongside the new branch opening is the launch of new food items in its menu, namely the Crispy Chicken Wrap and Crispy Chicken Rice.

The Crispy Chicken Wrap is a mouthwatering combination of crispy chicken strips, fresh tomatoes, crunchy cucumbers and flavorful onions, all smothered in Turks delicious trio of sauces – garlic, cheese and hot sauce. It’s all wrapped up in a warm and delicious pita bread, making it the real ultimate on-the-go chicken meal.

For those looking for a heartier meal, then the Crispy Chicken Rice is the perfect choice.

This dish features a large and crispy chicken breast fillet served with a generous portion of flavorful rice.

“We wanted to add something new and exciting to our menu, something that would stand out and make our customers crave for more,” says Turks founder Gem Zeñarosa.

And just like the wrap, it comes with the sliced tomato, cucumber, and onion, topped off with Turks’ signature sauces.

The garlic sauce adds a burst of flavor, while the cheese sauce adds a creamy and indulgent touch. And for those who love a bit of heat, the hot sauce brings the perfect amount of spice to the dish.

These new menu items are available at food stalls in Food Court areas, in-line or restaurant-type stores, and Drive Thru branches starting today.

While Turks continues to grow the brand and enjoy the massive support of foodies, it is always on top of mind of the management to pay it forward. To celebrate its 17th anniversary, Turks will be holding a promo called Piso Wrap — for P1 you can enjoy your favorite Pita wrap. This will be available nationwide.

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