PUMA continues to set the pace for the local streetwear scene with its latest drop, the PUMA H-Street. The sprint icon, which launched globally earlier this year, will be available in the Philippines exclusively at atmos stores beginning August 25, and on Commonwealth stores, PUMA.com and PUMA stores nationwide starting September 1.
Originally released in 2003, the H-Street pays homage to the golden era of the early aughts, when track & field gear crossed over to streetwear. Its 2025 iteration brings back its signature low-profile silhouette with a lightweight upper and nostalgic T-shaped toebox, race-ready shape, track-inspired outsole tread, and the bold PUMA iconic wordmark and leaping cat logo stamped on the shoe’s tongue.
The re-introduction of the H-Street centers around three OG colorways: Black, Fizzy Green, and Frosted Ivoryl. “The running-inspired roots of the PUMA H-Street feel perfectly in sync with the style landscape of today, as we continue to extend our footprint in the low-profile space. It’s another icon from our archive that showcases PUMA’s rich heritage, evolved for 2025 with a fresh lifestyle perspective,” said PUMA Director of Sportstyle Marketing Christina Mirabelli.
Following the H-Street OG drop, PUMA will pay tribute to Jamaica and its globally recognized track and field legacy with the re-release of the special-edition H-Street in two Jamaica inspired colorways this September.
Beyond reimagining an iconic pair, PUMA reaffirms its position as a leading figure in the streetwear circuit with the H-Street transcending performance and stepping into the lifestyle space.
Last May, PUMA made waves with the immersive global launch event of H-Street in Seoul. Among the star-studded guestlist was Filipino couple and fashion icons David Guison and Angelique Manto. Also spotted at the event were Thai actor Win Metawin as well as K-Pop star and PUMA ambassador ROSÉ of Blackpink.
Filipina actress and singer Ashtine Olviga added to the H-Street hype when she was seen wearing the sprint icon in an Instagram post. Styling the H-Street with laid-back streetwear, she gave sneakerheads style aficionados an early look at how to rock the latest low-profile silhouette sneaker from PUMA.
PUMA H-Street made its mark in the Philippines with an exclusive launch event in partnership with atmos, where Vince Maristela, Caitlyn Seve, and Sofia Jahrling turned heads in their takes on the iconic silhouette. Vince kept it clean with muted tones that let the sneaker’s bold colors stand out, while Caitlyn went for a laidback minimalist look and Sofia sported layered outerwear, all highlighting the sneaker’s iconic streetwear appeal.
