FORD Philippines unveiled last week the Ford Ranger FX4 Max, an addition to the Ranger line-up with underpinnings inspired by the Ranger Raptor while living up to the Ranger’s brand of comfort, safety, and versatility.
“The Ranger FX4 Max is definitely a strong addition to our growing Ranger portfolio and further boosts the off-road capabilities of our trucks. It is the perfect pickup for customers who seek adventures as it is equipped with features that offer confidence and convenience in taking on the roads less traveled,” PK Umashankar, president and managing director, Ford Philippines said in the virtual media launch.
The new pick-up’s suspension brings an off-road stance and capability with the new 2.0-inch monotube FOXTM shock absorbers in both front and rear, the same found in the Raptor. The rear suspension has a remote reservoir and leaf springs, enabling rapid recovery from extensive and prolonged off-road use. These are teamed with tuned coil-springs at the front. The leaf springs have been modified to provide greater compliance off-road, while balancing payload and towing capability. It stands on 17-inch alloy wheels with BFGoodrich all-terrain tires that provide outstanding traction on unsealed surfaces and feature tougher sidewalls.
The eye-catching exterior used the iconic front grille with huge letters that spell F-O-R-D. In the cargo bed, a full-length tubular sports bar finished in matte black allows easy access and securing of cargo. Body-mounted metal hoop side steps with a non-slip finish toughen the look.
Inside, the FX4 Max offers a rugged yet comfortable style. The leather seats feature materials new to the Ranger, including carbon-accents with Miko suede inserts and FX4 Max logo embroidery. It also comes with all-weather front and rear floor mats. Sports pedals, and a leather-wrap steering wheel give the driver a more sporty feeling. The interior used “Black Alley” inserts with the door trims, steering wheel, and dash applique for greater contrast and a fresh, bold character throughout.
Unique to this pick-up is the auxiliary switch pack. Fitted on Ford trucks globally, including the legendary F-Series, this feature gives its owners the ability to easily connect and operate auxiliary accessories and equipment in a seamless and integrated solution. To support such additions, the FX4 MAX features a specific 250A alternator to support power supply to multiple accessories and reduce reliance on the vehicle’s battery.
Just like the Ranger Raptor and Wildtrak 4×4, the Ranger FX4 Max is equipped with the 2.0-liter Bi-Turbo diesel engine, capable of generating 213PS of power and 500NM of torque. This is seamlessly mated with the 10-speed automatic transmission. The powertrain enables the FX4 MAX a 981kg payload as well as 3,500kg of towing capability.
Safety and security are enhanced with driver-assist features such as Cruise Control, ABS + EBD, Electronic Stability Control Including Roll-over Mitigation and Traction Control, Hill Launch Assist, Hill Descent Control, driver and passenger airbags, Rear Parking Sensors, and Child Seat ISOFIX Anchorage Points.
For convenience and connectivity, FX4 Max features an 8-inch color touchscreen, Apple CarPlay and Android Auto capability, Smart Keyless Entry with Push Button Start, SYNC 3 with Voice-Activated controls, Bluetooth with Phone/Audio streaming, two USB ports, and six speakers.
The Ranger FX4 Max comes in six colors, including Arctic White, Absolute Black, Aluminum Metallic, Meteor Grey, Blue Lightning, and True Red. It will be available in all Ford dealerships nationwide starting March 10, 2021 at a launch price of P1.698M
“The FX4 Max builds on the success of the Ranger as a rugged and versatile pickup while harnessing the winning off-roading capabilities of the Ranger Raptor. True to our Live the Ranger Life philosophy, the FX4 MAX caters to customers who are up for challenges and go over the horizon to experience their adventure of a lifetime with the pickup truck’s uncompromising blend of toughness and power,” Umashankar concludes.