VIP banking clients get the chance to enhance their culinary skills at home


    TO express their gratitude for their clients’ unwavering support, EastWest Priority launched a new line of exclusive events called the EastWest Priority Lifestyle Series, catering to clients’ various interests. Kicking off this series was a special virtual culinary tutorial exclusively for Priority clients held last December 15, led by multi-awarded and highly acclaimed Filipino chef Jessie Sincioco.

    Sincioco is best known for her popular Manila restaurants Le Souffle, Top of the Citi by Chef Jessie, Chef Jessie Rockwell Club, and Chef Jessie’s Place. She has also won international renown by being hand-picked to personally cook for Pope Francis during his visit to the Philippines in 2015, as well as being chosen to lead the preparation of the ASEAN Summit 2017 heads of state gala dinner.

    In this event, EastWest Priority clients got the opportunity to personally learn how to prepare a better aglio olio pasta from one of the Philippines’ best chefs. Sincioco brought authenticity to clients who participated in the session with her intimate knowledge of Italian cuisine, which had impressed even the Pope during his visit.

    “As we approach the end of this year, we want to express our heartfelt gratitude to all our clients for continuing to choose EastWest Priority as their partner,” said EastWest Senior Executive Vice President and Head of Treasury, Markets and Off Balance Sheet Cluster Rafael S. Algarra. “We all look forward to a better 2021, and we assure clients that they can expect more events like this as part of the EastWest Priority Lifestyle Series.”

    “Today’s event was driven by a thought that we should not allow the virus to take full control of our lives. Life must go on and we must find a way. And today, we found a way to express our sincere appreciation for our clients’continued trust, confidence, and patronage of EastWest Priority,” said EastWest President and CEO Antonio C. Moncupa.

    EastWest Priority is the bank’s wealth management unit catering to the emerging affluent segment, mainly providing exclusive end-to-end financial solutions. Priority clients enjoy perks and benefits such as personalized and customized service from EastWest Priority Relationship Managers, access to EastWest Priority Centers and Priority Lanes, preferential rates and fees, exclusive debit and credit cards, a wider range of products and investment options, and more special privileges.