The Lacoste Spring Summer 2020 runway show marks return to Roland Garros, the spiritual home of French tennis and the terrain of René Lacoste. Designed by creative director Louise Trotter, the collection is unveiled around the Serresd’Auteuil greenhouses as Julien Benneteau, captain of the French Federation Cup team, and Petit Croco’ Tiago Pirès practice on the Simonne Mathieu court nearby. At home in this historic setting, Lacoste celebrates a soulful union of sports, heritage and style. Musing on the unexpected icons of Lacoste history, Trotter continues to challenge tradition with contemporary verve.
Tennis and golfing originals are reworked: an intimate souvenir of John F. Kennedy Jr. packed up for summer camp in his Lacoste polo shirt summons the mood of nostalgia, as does Rene Lacoste’s drive from Dieppe to Deauville with Suzanne Lenglen (a world champion known for her grace on and off the court). Playful proportions suggest clothes that you are growing out of and others you are growing in to. Tailoring is key, reflecting the bygone codes of sports elegance.
For Spring Summer 2020, Lacoste has collaborated with two British female designers.
Collaged sneakers are handmade by Helen Kirkum, upcycled from last season’s new hybrids. The crocodile has been cast as Alighieri for Lacoste brass pendants and bracelets by jeweler Rosh Mahtani, transforming the house symbol as a totemic keepsake.
In the Philippines, Lacoste is exclusively distributed by Stores Specialists, Inc., and is also located at Central Square in Bonifacio High Street Central, Alabang Town Center, Eastwood Mall, Estancia in Capitol Commons, Fairview Terraces, Gateway Mall, Greenbelt 3, Kiss & Fly NAIA T3, Newport Mall, Okada, Podium, Power Plant Mall, Robinson’s Galleria, Robinson’s Magnolia, Robinson’s Place Manila, Rustan’s Makati, Rustan’s Shangri-La, Shangri-La Plaza East Wing, SM Mall of Asia, SM Megamall, Trinoma, Ayala Center Cebu, Abreeza Davao, SM Davao, Veranza KCC Mall General Santos and Zamboanga. Lacoste Accessories is located at Glorietta 4 and Lacoste Sport at Ayala Center Cebu.