Running past COVID-19

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    Runners across the board are keen to keep their active habits going when this crisis is over. According to the findings of a new, ongoing research study by ASICS, nearly three-quarters of runners (73% globally) say they want to continue running as much as they are now after the COVID-19 pandemic comes to an end while seven in ten (70% globally) people who exercise regularly are determined to hang on to the important role sport and movement is currently playing in their lives. Perhaps most encouragingly, among those who only took up running after the COVID-19 crisis started, nearly two thirds (62% globally) say they plan on sticking with it in future. 

    Helping the world run

    ASICS is helping the world maintain and continue its new-found love of running by launching a series of new initiatives aimed at helping the world’s runners stay active and connected. These include:

    • Calling on runners of all levelsto share their stories of how it has helped them via #RunToFeel
    • Offering free access to the ASICSStudio™ at-home workout app for everyone from the start of the COVID-19 pandemic through the end of summer (August 2020)
    • Hosting virtual races powered by Race Roster and Runkeeper™ to motivate runners and let them compete together safely
    • Allowing free access to the #RunToFeel Challenge in the ASICS Runkeeper™ app – with new challenges being added each month

    Yasuhito Hirota adds: “Nine in 10 runners told us they feel best when their mind and body are connected – and never has that balance been more important than it is now. ASICS was founded on the belief that movement can help anyone achieve a sound mind through a sound body. Through our products and services, and by constantly deepening our understanding of their changing needs, we want to help runners of every level go further, perform better and protect themselves against injury – both during this pandemic and beyond.”

    Get Involved

    For expert advice, training plans and more information about how to run, people can follow #RunToFeel or visit http://www.asics.com/ph/en-ph/mk/run-to-feel

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