Maxicare sets new world record at biggest health and fitness event


    Hundreds of runners and health enthusiasts were able to set a new world record while getting a taste of their best lives as Maxicare Healthcare Corporation, the country’s leading healthcare provider, held its biggest health and fitness event, Maxicare MAXIFEST, at Central Park SM by the Bay, Mall of Asia Complex, Pasay City.

    “We are very pleased with not only setting a new Guinness World Record, but also with the outcome of the entire event. It was nice to see everyone get fit with their loved ones, and we hope they will continue to improve the quality of their lives through exercise and healthy living,” said Maxicare Healthcare Corporation president and CEO Christian Argos.

    Fitness enthusiasts and celebrity couple Drew Arellano and Iya Villania led the fun while sharing their insights on fitness and wellness. Other celebrities and influencers including Gretchen Ho, Joyce Pring, Jam Manalo, Kimpoy Feliciano, Sam Hashimoto, Apple David, Kyle Vergara, and Jackie Go, also joined the celebration.

    To take fitness to the next level, Maxicare has partnered with one of the premiere race organizers in the country, RUNRIO, Inc., for an exhilarating MAXIFEST run which featured a 500-meter dash for three to 12-year-old kids, a 2k Senior Sprint for 60-year-olds and above, the basic 3k, the easy distance of 5k, and the athletic 10k and 16k. After the run, top finishers per category were awarded.

    Aside from the run, there were also over 50 food stalls at the Maxicare Market, a one-stop shop for ready-to-eat plant-based alternatives to promote health and wellness through plant-based nutrition.

    Another highlight of Maxicare MAXIFEST was setting a new Guinness World Record for the most number of people hugging a soft toy simultaneously. This was achieved by providing participants with a Maxibear, Maxicare’s official stuffed plushie, which they hugged at the same time.

    After the official announcement was made, the plushies were donated to the children of Kythe Foundation, the beneficiary of the event. Kythe Foundation, Inc. is a non-profit, non-stock organization aimed towards improving the quality of life among hospitalized children with cancer and other chronic illness.