KNOWN for its sneakers that redefined the meaning of casual luxury, Italian luxe brand Hogan has now opened a store at Shangri-La Plaza Luxury Lane, bringing its iconic and pioneering luxury sneakers closer to the heart of Metro Manila.
Hogan, which is part of the Italian company Tod’s Group, revolutionized the sneaker market in 1985 by introducing the luxury sneaker that seamlessly combined sports and urban inspirations. By the 1990s, the brand cemented its position in fashion with the release of its Interactive sneakers. This model features the iconic raised sole design and the distinctive letter H in relief on side.
The Italian fashion label has also created Olympia, a superlight low-sole shoe, and Maxi H222, the most photographed platform sneakers of the moment. Aside from luxury sneakers, this Italian brand also manufactures flats, pumps, boots, and sandals.
With designs that are laid-back yet elegant and timeless but innovative, Hogan perfectly fits into the mall’s dynamic retail mix, that’s well curated to appeal to the Shang community’s discerning taste. “We are delighted to finally bring Hogan to the Philippines through its first standalone store at Shangri-La Plaza Mall. This is in line with the SSI Group’s goal to continuously offer Filipino customers with quality lifestyle brands. We also uphold the utmost health measures in our boutique and ensure a safe shopping experience whenever customers come to visit,” says Anton Huang, SSI GROUP, Inc.’s President.
For its Fall-Winter 2020 sneaker collection, Hogan signed up young Chinese star Leo Wu to be its global ambassador. The collection remains true to Hogan’s craftsmanship and its sense of modern technology, luxury, and trend. Each pair carries a futuristic urban touch that’s both superbly comfortable and decisively carefree. It features the trendy Interaction sneakers with unisex metallic tones, the avant-garde Interactive Cube (iCube) sneakers with classic dual-surface leather versatile enough for both formal and casual occasions, and the fashionably retro H383 sneakers with a tri-color contrast outsole.
For sneakers infused with high-quality materials, contemporary flair, and undisputable comfort that fits every occasion, #ShangRecommends leveling up your sneaker game with Hogan. #ShopShangNow and visit Hogan at the Luxury Lane, Level 1, East Wing.