UFC aims to spread optimism via short film competition

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    To celebrate its 50th year as part of every Filipino’s essential home cooking experience, UFC is hosting its first-ever UFC Reel Life: Nagsasama-samang Sarap Short Film Competition. The event will serve to shine a light on the prodigious talents of local filmmakers in creating inspiring and meaningful stories that Filipinos can relate to.

    All entries must creatively depict the enduring optimism and positivity of Filipinos from all ages in times of difficulty. These should also portray the integral role of UFC products in empowering Filipinos to create nagsasama-samang sarap moments every day.

    All submitted videos should use at least one UFC product, like UFC Tamis Anghang Banana Catsup, UFC Sweet Chili Sauce, UFC Tomato Sauce, UFC Gravy, UFC Hot and Spicy Banana Catsup, UFC Hot Sauce, UFC Spaghetti Sauce, UFC Ready Recipes, and UFC Fresh Selections, as an organic part of the narrative.

    The festival is open to all filmmakers in the Philippines. Entries must have a maximum length of five minutes, including the opening and closing credits. All videos submitted should be recorded in horizontal format, and edited in not less than 720 HD format. Using 1080 HD, however, is highly recommended.

    Submissions will be screened by a panel of judges, which will determine the finalists and winners through a deliberation. Thirty finalists will be chosen based on the following criteria: Thematic Storytelling (40%), Creativity and Originality (40%), and Technical Execution (20%). The results will be final and irrevocable.

    The 30 finalists will automatically receive a UFC gift pack and will be eligible for cash prizes.

    The deadline for submission is on November 30, 2020. The 30 finalists will be announced on December 3, 2020, and the winners will be awarded on December 14, 2020.

    The organizers reserve the right to post all entries on their various social media accounts, namely Sarap UFC, Sarap Pinoy, NutriAsia, and its agency, Insight 360 Consultancy Services, Inc.