Piolo partners with leading beauty brand


    It’s Papa P!

    Beautéderm Corporation celebrates a milestone as it formally welcomes Piolo Pascual to its growing family as its celebrity brand ambassador.

    Piolo joining the brand as an ambassador is one of the mammoth surprises that the company has lined-up for its loyal customers, resellers, and distributors this year.

    Beautéderm President and CEO Rhea Anicoche-Tan, who is honored by People Asia magazine in the prestigious roster of its annual “Women of Style and Substance” issue this September, is ecstatic to have the award-winning actor on-board the thriving company that she built 11 years ago.

    “Piolo has always been in my bucket list ever since I started the company in 2009,” said Anicoche-Tan. “With hard work, careful planning, and prayers my dream to have him as one of my ambassadors is finally a reality as I have always admired his body of work as one of the most accomplished and respected artists in the industry.”

    Piolo, who lives an active and healthy lifestyle, is endorsing Beau Charcoal Soap from the brand’s Spruce & Dash men’s line – a bestseller and a favorite product of thousands of consumers. Beau, an FDA notified and a certified Superbrands bath soap, detoxifies and exfoliates as it provides a clean, fresh delicious scent for busy men like Piolo.

    “My sister has been a longtime user of Beautéderm products, I have read a lot about the brand, and I’ve been hearing positive feedback about it from my colleagues in the business,” said the actor. “Beau is a daily essential of mine as it truly delivers its promises – I feel relaxed, energized, and rejuvenated every time I take a shower after a long day.”


    Anicoche-Tan is also very grateful for the unwavering support of loyal Beautéderm users even during the midst of the pandemic. “We will continue to be faithful to our commitment to serve not only our users but our resellers and distributors as well in developing more products that boasts of the highest quality.

    We have partnered with Piolo because we have so many similarities – chief among them is our unrelenting passion for excellence. We, at Beautéderm, are humbled to have him as part of our family.”

    Piolo, who is also a businessman himself, is inspired with the business model of Beautéderm. “I’m so glad to know that the brand is helping so many people and their families because of the business opportunities that it provides to its resellers and distributors around the country. Their sales force is one of the most hard-working teams I’ve ever seen and I am honored to be part of Beautéderm.”

    For more on Beautéderm and Piolo, follow @beautédermcorporation on Instagram, like Beautéderm on Facebook, and subscribe to BeautédermTV on YouTube.