Robinsons Retail banks on e-commerce

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    Robinsons Retail Holdings is fast-tracking its electronic commerce presence, capitalizing on the shift in buyer preferences towards online marketplaces, which was made more pronounced by the pandemic.

    Robinsons Retail operates its own e-commerce platforms – gorobinsons.ph, southstardrug.com.ph, and robinsonsappliances.com.ph.

    GoRobinsons has onboarded six banners, namely, Robinsons Supermarket, The Marketplace, Shopwise, Toys ‘R’ Us, No Brand and Handyman Do-It-Best. It is set to add other formats in its site this year. Selling via third party platforms, meanwhile, still remains part of the Company’s strategy to increase sales contribution from e-commerce.

    Robinsons Retail’s e-commerce sales continued to rise, registering nearly three times increase from the previous year including sales from third party platforms.