ALI opens al fresco dining; Consumers turn to SUPER MINIMART; AEV, ABOITIZPOWER bag  Golden Arrow; RAKUTEN VIBER, FC Barcelona strengthen ties; LEGO store goes online; SM GROUP wins  Anvil, PH Quill awards; REAL ESTATE ASIA AWARDS for Best Real Estate Developers in the region; Glico launches POCKY Sakura in PH

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    ALI closes streets  to traffic to give way to al fresco dining

    Street dining is back in Makati and Bonifacio Global City (BGC).

    The Makati Street Meet revived al fresco dining on Rada and Leviste Streets in Legaspi and Salcedo Village, respectively, closing both streets to traffic on Valentine’s Day and on February 28 – all within the bounds of the health and safety protocols of the city.

    Circuit Makati hosted the Riverside Sessions – dining by the riverside, musical performances by a violinist and a saxophonist, and on-the-spot sessions with a caricaturist.

    In BGC, under the My Street High Street program, portions of 5th avenue go car-free every Saturday and Sunday for outdoor activities and dining. Fresh vegetables and produce from displaced farmers of the Benguet Collective are also made available on weekends.

    The Makati events are the initiative of Ayala Land, Make It Makati, and MACEA (Makati Central Estate Association Inc.).

    The next runs of Makati Street Meet will happen on March 14, April 4, April 18, May 2, May 16, June 13, and June 27. Riverside Sessions at Circuit Makati will happen on March 14, April 18, May 16 and June 27.

    Consumers turn to Super Minimart as transition to ‘normalcy’ continues

    The country has experienced quite a lifestyle shift that made people wary of going out too far from their homes.

    “I try not to go far, or to any places that may be crowded, when I have to shop for our household needs,” said Beverly, a household helper in a Quezon City subdivision. Beverly is employed by a senior citizen couple so she cannot go off too far and risk infection. “Fortunately, we have an Alfamart here inside the subdivision; walking distance from the house. That’s where I tend to shop nowadays,” she continued in Filipino.

    “We thought the [Alfamart] was just a convenience store, but over the pandemic we discovered that it does provide other items like meat, fish, and many other household needs,” she said.

    Minimarts have become a welcome convenience to communities, especially during the pandemic. According to Alfamart, the first and only Super Minimart chain in the Philippines, while there has understandably been less foot-traffic in their stores, the amount of items purchased per customer has increased.

    “As we continue to expand beyond our 1000-store milestone, we will have more in store for our customers, our suppliers, our lessors, and each and everyone of our partners,”  said Alfamart Philippines COO Harvey Ong, adding that their employees needed to be safe to continue their work of serving their communities.

    AEV, AboitizPower bag  Golden Arrow

    Holding companies Aboitiz Equity Ventures, Inc. (AEV) and Aboitiz Power Corp. (AboitizPower) received the prestigious Golden Arrow Recognition during a virtual awarding ceremony for the Asean Corporate Governance Scorecard (ACGS).

    AEV received a two-arrow recognition (ACGS score of 90-99points), while AboitizPower, one arrow (ACGS score of 80-89points) from domestic ranking body Institute of Corporate Directors (ICD) following the results of the 2019 ACGS assessment.

    Both AEV and Aboitiz Power have consistently  been recognized as among the best managed companies in the Philippines and top 50 best performing PLCs in the ASEAN region in the last few years.

    AboitizPower has also been recognized as a constituent company in the FTSE4Good Index Series created by global index provider FTSE Russell, which measures the performance of companies demonstrating strong ESG practices. #

    Rakuten Viber, FC Barcelona strengthen ties

    As the football 2020/2021 season heats up, Rakuten Viber is kicking off a new chapter of its longtime partnership with FC Barcelona by offering fan-first experiences for the club’s supporters.

    Viber is giving users of the app an exclusive access to Barça players through an exclusive meet-and-greet with Marc-André ter Stegen, Frenkie de Jong, Miralem Pjanić, Sergiño Dest, Clément Lenglet, and Antoine Griezmann in March.

    The messaging app and the club are also launching an official global FC Barcelona Community in Russian, in addition to other Communities in English, Spanish, and Arabic. Viber is also launching a brand new FC Barcelona  sticker pack to kick off the new football season.

    LEGO store goes online

    Ban Kee Trading Inc.  recently launched an online portal  for LEGO Certified Stores (LCS) in the country.

    The LEGO Group first partnered with Ban Kee as a local distributor in 2019 and further strengthened their partnership at the start of 2021 when the toy brand turned over management of its LCS branches to Ban Kee.

    Ban Kee offers a variety of toy selection by different brands such as Intex, LeapFrog, Gundam, and Beyblade among others.

    LEGO is partnering with leading loyalty program provider ZAP to establish its own membership program. Starting March 1, members can earn points for every P100 spent and enjoy other benefits depending on their tier.

    SM Group wins Anvil, PH Quill awards

    The SM Group scored stellar wins in two of the most prestigious awards in the field of public relations with a strong showing at the 56th Anvil Awards and the 18th Philippine Quill Awards taking more than 30 recognitions for its exceptional communication and social good programs in 2020.

    During the Public Relations Society of the Philippines’ (PRSP) first-ever virtual 56th Anvil Awards Gawad Parangal held last February 19, SM won eight Silver anvils for: SM Supermalls’ #SafeMallingAtSM (PR Program), and SM Rider Program (PR Program); The SM Aura Shopper (Digital PR Program); The SM Sure Shopper (PR Program); SM Cares x SM Mall of Asia Bike-Friendly MOA (PR Program); and SM Foundation’s #SocialGood Stories which won in four categories namely, Specialized Public Relations Program – COVID-related PR Programs with Tools, Digital PR Program, PR Program on a Sustained Basis, and PR Program Directed at Specific Stakeholders – Communities.

    SM Group will be receiving 25 awards at the International Association of Business Communicators Philippines’ Quill Awards after being shortlisted in several categories in two divisions. The virtual awarding ceremonies are tentatively scheduled this March.

    Under the Communication Management Division, SM garnered recognitions for: SM Supermall’s #SafeHandsAtSM (Safety Communication), It’s A SMall World (Marketing, Advertising, and Brand Communication), #VoteForMom (Marketing, Advertising, and Brand Communication), HUEniverse (Marketing, Advertising, and Brand Communication), SM City Baguio Project Seeds (Customer Relations), SM Rider Program (Community Relations), SM for SMEs (Community Relations), Kasama Ng SM (Corporate Social Responsibility), and SM Together, We Can – FAMomentsAtHome which was shortlisted in two categories, namely Marketing, Advertising, and Brand Communication and Customer Relations; SM Hypermarket’s Street Food Festival 2019 (Marketing, Advertising, and Brand Communication); SM Foundation’s #SocialGood campaign for the Community Relations and Corporate Social Responsibility categories; and SM Development Corporations’ SMDC Happynings (Community Relations) and The Good Guys Campaign (Corporate Social Responsibility).

    Other Quill awards SM bagged under Division 4 Communication Skills include: SM Supermall’s Juan Fun Adventure At, BESTival, Biggest Lantern of Hope, and EnterTOYment Fest which all won in the Special and Experiential Events category, as well as the Safe Malling in the New Normal AVP under Audio/Visual category. Also, SM Foundations’ #SocialGood Stories campaign won in three categories namely Audio/Visual, Social Media Programs, and Publications.

    Inaugural Real Estate Asia Awards for Best Real Estate Developers in the region launched

    Realestateasia.com, the B2B website for the real estate industry, has launched the inaugural Real Estate Asia Awards to recognize best-in-class property developers for their projects and initiatives in the region, and to help give the pandemic impacted industry a much needed boost.

    Nominations are open until March 19 and winners will be announced on April 15.

    “The unforeseen circumstances brought upon by the pandemic has greatly impacted the real estate sector, from project developments and construction right to sales operations. Travel bans and lockdown measures have also affected the industry players as transactions were put on ice due to the crisis. Now more than ever, developers and investors alike must remain resilient in order to thrive amid these testing times,” said Tim Charlton, CEO of Realestateasia.com.

    These awards will be peer judged and aim to improve the quality and innovation in the real estate development industry by recognizing the best new projects. Post Covid-19, real estate developers are already flagging significant changes to the design of office and residential projects.

    In addition to awards for excellence in development, other categories such as Sustainability, Corporate and Social Responsibility, and Marketing will be recognized. There will also be an award for CEO of the year.

    Glico launches Pocky Sakura in PH

    Glico Philippines, Inc. announced the launch of the new Pocky Sakura in the Philippines

    The Sakura Season is coming to the Philippines with a limited-edition Pocky Sakura offering that experience of authentic taste and fragrance of sakura and creamy chocolate in every bite, giving a feel of Japanese culture.

    The limited edition Pocky Sakura, which comes in soft pink inspired by the Japanese sakura flower, is available at major retail outlets and online stores Shopee and LAZADA, from March 1 for a limited time. While stocks last.

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