Actress Gillian Vicencio, singer-actor Gian Magdangal, doctor-content creator Adrian Insigne, VJ Ai dela Cruz and beauty queen Samantha Lo are among the personalities who have joined Globe’s latest sustainability effort, Globe of Good.
Globe has formally launched Globe of Good as its new sustainability masterbrand, bringing together all of the company’s environmental and social impact programs under a single, cohesive platform.
With Globe of Good, the mobile network leader seeks to make its sustainability message more accessible and engaging to the general public — helping customers, employees and partners recorecognize participate in its efforts to create lasting, positive change.
“This initiative is our commitment to embed sustainability in everything we do, in the way we operate, serve, and lead. We want to make sustainability more relatable and easier for every Filipino to take part in,” said Yoly Crisanto, Globe’s chief sustainability and corporate communications officer.
The launch also highlighted two business-led programs that exemplify this principle in action: Globe Prepaid’s GoGIVEand Globe Platinum’s Gastronome Giving Series.
Globe Platinum’s Gastronome Giving Series, developed in partnership with Fine Dining Club Philippines, celebrates Filipino culinary excellence while helping raise funds for Globe’s Hapag Movement. Globe Platinum customers may book tables at Roots (Siargao), Anzani (Cebu), Mrs. Saldo’s (Silang, Cavite), Taupe Dining (BGC), Goxo (Salcedo – Makati), and Kasa Palma (Poblacion – Makati).
Meanwhile, GoGIVE is a digital-first platform built into the GlobeOne app that turns everyday data use into real-world support. Customers earn and donate “hearts” to their chosen non-government organizations by simply using data.
Globe’s dedication to sustainability was affirmed by research firm Standard Insights, which recently named it Most Sustainable Mobile Network and Most Active Mobile Network for the Environment in the Philippines.
