SM Cares mobilizes nationwide volunteers for World Oceans Day cleanup drive
SM Cares will mobilize thousands of volunteers nationwide for its annual Coastal Cleanup Drive on June 7, 2025, in celebration of World Oceans Day. This year’s theme, “WONDER: Sustaining What Sustains Us,” emphasizes the oceans’ vital role in supporting life and our collective responsibility to protect them.
The simultaneous cleanup across multiple coastal locations involves partnerships with local government units, environmental organizations, NGOs, community groups, SM employees, security and janitorial personnel, and affiliates. The initiative supports SM’s #SMWasteFreeFuture campaign, which includes year-round plastic waste reduction, recycling markets, and e-waste disposal drives.
“As part of our commitment to the environment, we believe in community action to protect our oceans and waterways. Ultimately, we want to raise overall awareness on marine pollution, contribute to preserving biodiversity, and help in inspiring responsible waste management practices among Filipinos. The World Oceans Day Coastal Cleanup is more than just a one-day event—it’s part of our ongoing pledge to build a better, cleaner world,” said Engr. Liza Silerio, SM Cares Program Director for the Environment.
The June 7 event marks one of three major coastal cleanups planned by SM Cares for 2025, complementing weekly cleanups already taking place at SM by the Bay.
Participating locations
NCR: SM by the Bay (cleanup site), SM City Manila, SM City San Lazaro, SM City Sta. Mesa
South Luzon: SM City Rosario, SM City Batangas, SM City Lipa, SM City Lucena, SM City Tanza
North & Central Luzon: SM Center Dagupan
Visayas: SM City Bacolod, SM City Iloilo
Mindanao: SM City Davao, SM CDO, SM CDO Downtown
Volunteers can register through the SM Malls Online App at https://click.smmallsonline.com/DFqS/SMCOASTALCLEANUP2025. Site-specific schedules and updates are available on participating SM malls’ official social media pages.
About SM Cares
SM Cares is the corporate social responsibility arm of SM Supermalls, committed to environmental protection and community development initiatives across the Philippines.
