RCBC Pulz has secured the coveted position of the most downloaded app on the Apple App Store, solidifying RCBC’s position as a leader in digital banking.
Since its launch eight months ago, its rapid ascent to the leading spot in finance apps underscores its unparalleled appeal and functionality in the digital landscape.
RCBC Pulz stands as the flagship digital banking application of the fastest-growing bank in the Philippines, offering innovative digital banking features and services. With just one government ID and either a Philippine or international mobile number, Filipinos worldwide can establish a digital banking account with RCBC. Thus far, the RCBC Pulz app has been downloaded by overseas Filipinos in over 30 countries, with deposits experiencing a 43 percent growth compared to December 2023.
Users have been quick to adopt RCBC Pulz, especially with its predecessor, the RCBC Digital mobile app, scheduled for removal by June 30, 2024.
“Consumer demand for digital banking applications is rapidly evolving. With RCBC Pulz claiming the top spot as the number one finance app in the App Store, we have demonstrated our commitment to listening to our customers, addressing their most urgent needs and desires, and enhancing our solutions to prioritize customer-centricity,” said Lito Villanueva, RCBC executive vice president and chief innovations and inclusion officer.