Saturday, July 19, 2025

PlayTime unveils ₱100 Million Responsible Gaming Fund to lead national industry reform toward ethical gaming

In an unprecedented move for the Philippine gaming sector, PlayTime—the country’s most innovative online entertainment platform—announces the launch of a ₱100 million Responsible Gaming (RG) Fund. This bold initiative extends beyond the brand to assist players across all gaming platforms and uplift the entire gaming industry’s responsible gaming efforts.

“The Responsible Gaming Fund is not about brand positioning—it’s about revolutionary industry transformation,” said Krizia Cortez, PlayTime’s Director of Public Relations. “We are extending our hand to every platform, every player, every partner who believes that Responsible Gaming is not just good practice, but a moral imperative. This is a shared challenge, and it demands a shared solution.”

The initiative invites a broader national dialogue that brings players, families, professionals, and institutions into the conversation—extending beyond platforms to everyone who interacts with, benefits from, or is impacted by gaming in today’s hyper-connected world.

A call to the nation: Share your story

Alongside the RG Fund, PlayTime launches a nationwide call to action through its #LarongWais stories campaign. Every Filipino—players, parents, educators, advocates—is invited to share personal stories of responsible gaming at kwento-mo@larongwais.com. Submissions may include moments of challenge, breakthrough, or boundary-setting that reflect what it means to play with intention, balance, and self-awareness.

Selected contributors will become Responsible Gaming Ambassadors—voices representing the lived realities and experiences behind the advocacy. These RG Ambassadors will serve as storytellers and advocates, bringing the campaign to life across communities, sectors, and generations.

Gaming with purpose, leading with conviction

While concerns about gaming behavior are valid, the majority of players enjoy gaming in moderation—finding entertainment, excitement, and balance on their own terms. For those who may be at risk, the industry has a responsibility to act with compassion, clarity, and conviction.

PlayTime’s Responsible Gaming initiative invites the industry to rethink, reframe, and reclaim gaming as a force for good—not a source of risk, but a platform for positive engagement, self-discipline, and mindful enjoyment when supported by the right environment and safeguards.

This is not just PlayTime’s movement. It is the industry’s call, the public’s moment, and the nation’s opportunity to redefine what it means to play responsibly. The revolution in gaming begins now—and it begins with all of us.

For more information and updates on the #LarongWais initiative and responsible gaming stories submission mechanics, follow PlayTime’s official Facebook and Instagram pages.

About PlayTime and PlayTime CARES

PlayTime is the Philippines’ most innovative online entertainment platform, licensed by the Philippine Amusement and Gaming Corporation (PAGCOR). Its social responsibility arm, PlayTime CARES, focuses on creating safe spaces for children, supporting grassroots sports, and addressing urgent community needs such as hunger and disaster response.For more information, visit www.playtime.ph or follow PlayTime’s official verified Facebook page.

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