EastWest Bank’s Visa Platinum Credit Card was recently recognized with the prestigious Best Cashback Credit Card award by The Asian Banker.
This latest accolade highlights the bank’s continuing success in providing innovative, consumer-centric solutions that offer unparalleled rewards and benefits to its customers.
EastWest Visa Platinum’s rewards program has been refreshed with key features include higher cashback rate for dining and department store spends of 8.88 percent and expanded categories eligible for cashback to include online shopping, food deliveries, travel, fuel, and even utilities.
EastWest Visa Platinum also offers exclusive benefits such as up to P20 million in free travel accident and inconvenience insurance, year-round elite perks and a dedicated concierge service.
Since the relaunch, the EastWest Visa Platinum Credit Card has seen a 216 percent increase in new card bookings and a significant upsurge in monthly billings. The card’s performance in categories like shopping, dining, and travel far exceeded expectations, reinforcing its strong alignment with the lifestyle preferences of EastWest’s target market.
