BingoPlus raises the fun at Aliwan Fiesta 2024

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BingoPlus presents the BingoPlus Choice Award for the Tugtog ng Aliwan competition to the Iloilo Dinagyang Festival contingent.

BingoPlus, your comprehensive entertainment platform in the country and provider of your favorite online tongits, bingo, and perya games, maintained its heartfelt support for Philippine culture during Aliwan Fiesta 2024 at the Cultural Center of the Philippines (CCP) Complex.

An annual gathering of different cultural festivals, Aliwan Fiesta showcases the incredible variety of Filipino culture and the people’s inherent joy of life. The event has earned the moniker “The Philippines’ Grandest Fiesta,” with several contingents promoting their respective regions in economic and tourism-centric fashion. It features three main events: the Cultural Street Dance Competition, the Float Parade, and the Reyna ng Aliwan pageant.

BingoPlus joined Aliwan Fiesta as one of the sponsors, bringing along its unique brand of entertainment and fun. Buntings, lamp posts, and streamers displaying the brand’s logo decorated the CCP Complex.

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On June 27, the first day of the fiesta, BingoPlus hosted a game segment for event-goers. DJs Shai and Raqi Terra amped up the energy as players competed in the iconic Hep Hep Hooray game. Winners received BingoPlus merchandise gift sets. Another Hep Hep Hooray segment was hosted on June 29, offering a cash prize worth P2,000.

BingoPlus dancers and its official mascot, BingBing, greeted attendees at the BingoPlus booth, where merchandise was distributed. They entertained visitors with small booth performances on June 27 and 28, and performed on the fiesta stage on June 29.

Additionally, the brand invited influencers Swerab Smith and Eunice Andrea to visit the booth on June 28, while Dan Laudit, Aira Lipata, and Sofia Smith arrived on June 29.

Notably, BingoPlus sponsored five special awards throughout the fiesta. The brand awarded the BingoPlus Choice Award to the Iloilo Dinagyang Festival, represented by Tribu Pan-Ay, for the Street Dance competition; to the same festival for the Tugtog ng Aliwan competition; and to Guinakit from Cotabato City, Maguindanao Del Norte, for the Grand Float Parade. For the Reyna ng Aliwan competition, BingoPlus gave the BingoPlus Netizens’ Choice Award to Juliana Louise H. Martines from the Niyogyugan Festival contingent, and the Darling of the Press Award to Michele Angela Okol from the Lakbayaw Festival contingent. Awardees received cash prizes ranging between P10,000, P15,000, and P25,000.

With “Aliwan” being the Tagalog word for “entertainment” or “amusement,” BingoPlus felt that sponsoring the Aliwan Fiesta was truly in line with its core values. The brand has always understood the importance of Philippine culture in providing leisure and entertainment experiences to the people. Engaging with the local culture, especially through celebrations that bridge the gap between different areas of the country, allows BingoPlus to highlight the fundamental aspects of Philippine entertainment and develop ideas that resonate with Filipinos.

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