Bacolod City – BingoPlus, the country’s premier digital entertainment platform, has once again brought joy and excitement to the MassKara Festival 2024. As a co-presenter of this vibrant event, BingoPlus, along 24/7 sports betting app ArenaPlus, enhanced the festival experience for both tourists and locals.
BingoPlus showcased its commitment to entertainment by participating in key festival events. The festivities kicked off with the MassKara Festival Grand Countdown Salubong and continued with BingoPlus’ special involvement on the Miss Bacolod 2024 pageant. The brand supported candidates throughout their journey, culminating in the grand coronation night where Princess Ella Olmilla was awarded a cash prize of PHP 50,000 and crowned Miss BingoPlus Bacolod 2024.
The brand also took part in various pocket events leading up to the festival’s highlights. These included MassKaRun, Bike, and Zumba, Zumba Contest: Retro Theme, and MassKara 2024: Music Fest, featuring renowned artists like Bamboo and TJ Monterde. A total of PHP 15,000 was awarded in competitions such as the Torch Parade & Trike on Lights, Bida ng Bacolod Finals, and Drag and Divas.
At the annual MassKararde Ball, AB Leisure Exponent Inc. and Total Gamezone Xtreme (providers of BingoPlus and ArenaPlus, respectively) President Rafael Jasper Vicencio expressed gratitude to the local governments for their support. The festival’s highlight events included the Electric MassKara and Float Parade, where BingoPlus dazzled attendees with a vibrant float featuring GMA Sparkle artists and its mascot, Bing-bing.
The brand also participated in the ElekTROIKA Divas dance competition, awarding PHP15,000 to Barangay 39. The festivities concluded with the MassKara Street Dance and Arena Competition, where Barangay Granada won the BingoPlus Choice award along with a cash prize of PHP50,000.
ArenaPlus added an extra layer of excitement to the festival by supporting various sports activities. Events included badminton, table tennis, football tournaments, and more. ArenaPlus provided gifts and rewards for winners and participants alike.
In addition to engaging activities, BingoPlus hosted a three-day entertainment show featuring top local artists and influencers at its stage on Lacson Street. Performers included GMA Sparkle artists like Teejay Marquez and popular rappers such as Realest Cram. Throughout the shows from October 25 to 27, attendees enjoyed games and prizes.
From October 11 to October 27, BingoPlus set up interactive booths at the Bacolod City Government Center and Lacson Street. Attendees participated in beloved Filipino games like Bingo Rush and Pinoy Drop Ball, winning premium merchandise customized for the festival.
In total, PHP 300,000 were given away through various games at the BingoPlus Stage. Loyal players also had a chance to win up to PHP100 million through an in-app campaign collecting MassKara Masks.
BingoPlus and ArenaPlus’s ongoing support for the MassKara Festival underscores their commitment to enriching Filipino culture through entertainment, and remains dedicated to providing accessible enjoyment for everyone.
