BIDA Kid Program
DepEd, along with sole local partner SM Supermalls and the United States Agency for International Development (USAID), recently concluded the BIDA Kid Program — a campaign tasked to relay anti-Covid 19. The BIDA Kid Program was launched in support of the Department of Health’s efforts to reopen schools safely this incoming school year.
In photo from L-R, DepEd Undersecretary Wilfredo Cabral, DepEd Undersecretary Annalyn Sevilla, DOH Secretary Dr. Francisco Duque III, DepEd Secretary Leonor M. Briones, USAID Mission Director Ryan Washburn, SM Supermalls Senior Vice President for Operations Bien Mateo, and DepEd Assistant Secretary Malcolm Garma.
Wellness Campus strengthens community support

With the help of Nestlé Wellness Campus (NWC), the school was able to navigate properly the resumption of face-to-face learning.. Here, students can learn more about NWC’s 7 Healthy Habits: n the value of nutrition, health and wellness, as well as bonding and eating with the family and other practices like sustainability and solid waste management.
Hotbox expands
A Filipino innovation that keeps packaged food hot is poised to expand to the United States, Middle East , Europe and Australia.
Romeo Joven, chief executive officer of Hotbox, in a press conference also bared plans of expanding its distribution network across the country while introducing new product lines such as hot boxes for pizza, burger and ramen.
Joven said Hotbox has also gained a steady clientele of hotels, restaurants and catering services.
Joven explained with Hotbox’s steam technology, food is hot within five minutes and continues to heat up to 30 minutes at over 80 degrees Celsius thus ensuring food retains its original quality and texture.
The self-heating boxes are also more earth-friendly because there is less plastic waste and there is no need to use electricity for a microwave.
Hotbox offers several Filipino and international cuisine choices in its online menu, and they can also accept orders for customized boxes to be delivered for meetings or special occasions.
Isuzu PH, Isuzu Cebu to open Roxas dealership
Boosting its presence in the Visayas region, a new Isuzu dealership will soon open in Roxas City, as Isuzu Philippines Corp. (IPC) and Isuzu Cebu Inc. (ICI), conducted formal signing ceremony of the memorandum of agreement on March 31.
The expansive 3,500-square meter Isuzu Roxas dealership is located at Barangay Bolo, Iloilo East Coast – Capiz road. It will feature the new Isuzu Outlet Standard (IOS) which has a cleaner and more streamlined interior and facade. Its 426-sqm showroom and service area can accommodate multiple vehicles for display and service.
Isuzu Roxas is slated to open and begin operations in second half of 2022.
Crown Asia scores major plums for two premium projects
Live lavishly at Ponticelli and enjoy the best of its lifestyle, security and convenience.
Ponticelli, an 18-hectare community in Bacoor Cavite, was accorded the “Best Development High End Housing” Award, while Hermosa, a 2.9-hectare resort-inspired condominium village in Las Piñas City, was named “Best Development Mid Rise Condo” at the Carousell Property Awards, which celebrates the country’s most recognizable real estate developers and their finest developments.
These coveted awards are fitting recognitions of how Crown Asia, the premium residential arm of Vista Land & Lifescapes Inc., continues to create exceptional communities that have set high benchmarks in modern urban living.
Ponticelli, located along Daang Hari in Bacoor, brings the quaint charm of a beautiful Italian countryside to this part of Cavite.
In nearby Las Piñas, Hermosa meanwhile is a mid-rise condominium development that touts its superb location as one of its main selling points. It also comes with refreshing amenities like a function area, swimming pool and surrounding retail hubs.This exciting upcoming development from Crown Asia is just 15 minutes away from the Ninoy Aquino International Airport (NAIA) and the Bay Area, an emerging business and lifestyle hub.
Avon’s ‘Let Her Be’ wins awards
Avon Philippines’ #LetHerBe campaign has bagged two more wins at the 57th Anvil Awards, organized by the Public Relations Society of the Philippines, and the industry’s most prestigious awards program for public relations campaigns in the country.
The multi-awarded advocacy campaign received a Gold Anvil along with the Platinum Anvil–the highest recognition in the award body’s PR Tools Category. Launched in time for International Women’s Day in 2021, the campaign focused on microaggressions against women, sparking a whole new conversation on outdated gender norms.
“Being a staunch supporter for women’s advocacies for 135 years, it is an honor for an Avon campaign to be recognized with two prestigious Anvils,” said Marion Limlengco, PR and Communications head of Avon Philippines. “
These are the second and third award bestowed to Avon’s Let Her Be campaign, after it won the inaugural Purple Boomerang at the 2021 Boomerang Awards, organized by the Internet & Mobile Marketing Association of the Philippines.
`Great Deals Under the Sun’
Honda Cars Philippines Inc. (HCPI) welcomes the summer season with its “Great Deals Under the Sun” promotion. From April 1 to 30, 2022, customers may bring home their new Honda vehicle.
The 22YM City 1.5 S CVT has the following special offers: promo discount of P20,000; special low all-in downpayment for as low as P10,000 and; low monthly amortization for as low as P16,619.
22YM BR-V 1.5 S CVT: promo discount, P60,000; special low all-in downpayment for as low as P10,000 and; low monthly amortization for as low as P19,374 and 22YM CR-V S Diesel 9AT Honda SENSING (7-seater): promo discount: P30,000; low all-in downpayment for as low as P99,000 and; low monthly amortization for as low as PHP 34,901
Enstack boosts SME digitization
SME superapp Enstack allows small and medium businesses to take their first leap towards digitization and manage orders, track inventory, get paid, ship packages, and record daily business transactions on their mobile phones.
The app’s innovative Single Sign-up process solves a major pain point for most small businesses — access to services usually reserved for larger companies. By submitting just an ID, a selfie, and proof of billing once during sign up, merchants become verified users and can offer value-added services such as digital payments and same-day delivery at discounted rates. Another user favorite, the Chat Store, also enables merchants to automatically accept orders via their linked Facebook Messenger accounts so they never miss a sale.
“We want digitization to feel achievable by letting SMEs decide their pace and which features to start with,” said Macy Castillo, managing director of Enstack. Enstack built highly localized features so Filipino SMEs can do the following: Sell online, in person, over the phone, and even via chat; offer cash and cashless payment options; book couriers directly on Enstack and; digitize paper ledgers and inventory.
DITO partners with THOC
DITO Telecommunity, recognizing the importance of empowering content houses, influencers, and creators, has entered into a brand partnership with influencer-based online reality show and content house House of Collab. The House of Collab is a collective of prominent Filipino content creators, influencers, working under one roof.
Starting March of this year, The House of Collab had been powered by DITO Telecommunity products; THOC influencers will get the chance to try out DITO Telecommunity’s fast speeds and latest product innovations such as DITO Auto Pay and DITO Advance Pay, as well as try out the new DITO 5G Home WiFi, which was recently released in limited areas in Quezon City, Manila, and Caloocan.
“Our brand partnership with The House of Collab is certainly an exciting venture for the DITO Telecommunity. THOC is a pioneer in the content house concept in the Philippines, and we know it’s the beginning of a very engaging partnership. We’re also equally excited to showcase to them the strengths and advantages of DITO’s products and features,” said DITO Telecommunity brand and marketing director Jasper Evangelista.
`UNABAKUNA’
Resorts World Manila (RWM) and St. Luke’s Medical Center-Global City team up for pediatric vaccination against Covid-19. Almost a hundred children of RWM employees, members, and affiliates were inoculated with Pfizer on March 19 at St. Luke’s Global City. The project is part of RWM’s “UNABAKUNA” campaign which aims to help speed up the vaccination drive not just among its employees and their families but also for members and other stakeholders.
Smile makers
To commemorate this year’s National Women’s Month as well as International Women’s Day with the theme #BreaktheBias, Smile Train, the world’s leading cleft-focused organization, celebrates women who empower others to go against bias and stigma brought about by physical differences, and promotes a more welcoming and inclusive society for all individuals born with a cleft.
“Creating an environment that is welcoming and non-judgmental underpins our advocacy of helping those born with a cleft lip and/or palate. Our goal is not only to provide them with the proper cleft care treatment and services, but also to join others to help eliminate the bias and stigma they face,’’ said Kimmy Coseteng-Flaviano, vice president, Smile Train Southeast Asia.
Among those who lend their support to Smile Train are Smile Train global ambassador Catriona Gray and Smile Makers Marian Rivera and Barbie Forteza and Smile Train partners anesthesiologist Dr. Ny Arizala and endurance runner Marge Camacho.
While it is a continuous journey to fight the stigma brought about by cleft, Smile Train wishes to create life-changing experiences that can empower women through positive changes in their body.