Friday, September 26, 2025

AYALA Group for greater good, CLARK hosts int’l tourism leaders, MEKENI bullish, CAMEL appliances for summer, PLDT Enterprise dominates, NATIONAL University-ST. LUKE’S Medical Center tieup, LISTA’S ipon challenge, DDB Group appointment 

- Advertisement -spot_img

A synergy for economic and social growth

Cebuana bowler and BPI Unibanker Alexis Sy, who is representing the country at the 31st SEA Games in Hanoi, Vietnam this May, was recognized recently by the WeAreAyala Business Club Cebu at the WAABC townhall. (Photo by Asian Bowling Federation)

The Ayala Group has renamed and relaunched the Cebu chapter of the WeAreAyala Business Club (WAABC) recently to advance the Greater Good by fostering customer support, employee synergy, and community engagement.

The event included the oath-taking of newly inducted WAABC Cebu Board Members, a town hall for more than 300 participants from across the different Ayala Business Units, and token recognition of Alexis Sy, a Cebuana Bowler and BPI Unibanker, who is representing the country at the 31st SEA Games.

With this WAABC Cebu launch, the formal inauguration of WAABC chapters in other regions is set to follow.

“We are such a unique group of companies, with such a broad and diverse presence throughout the country. It is really wonderful to see our communities helping one another and the community at large, most especially during these challenging times,” said Fernando Zobel de Ayala, Ayala Corp. president and CEO.

WAABC Cebu, previously known as Ayala Business Club Cebu, was established in 1995.

“As the Ayala group continues to expand its presence here, WAABC Cebu commits to help advance the Greater Good by spearheading projects that enhance our engagement with customers, fellow Ayala employees, and the broader community. We have also not forgotten our responsibility to our environment and the local communities we work with. We continue to strive to help build a sustainable future for all Cebuanos,” said Patrick Gloria, newly inducted chairman of WAABC Cebu and current Globe director for External Affairs, Visayas and Mindanao.

Int’l tourism industry leaders tour Clark, New Clark City

The  Bases  Conversion  and  Development  Authority  (BCDA)  and  its  subsidiary,  the  Clark Development  Corp.  (CDC),  hosted  on  April  23  an  international  delegation  of  travel  industry leaders from the World Travel and Tourism Council (WTTC), the global body representing the travel and tourism private sector and its industries, in an investment tour of New Clark City and the Clark Freeport Zone.

The investment tour was the final activity for delegates of the 21st World Travel and Tourism Council Global Summit held in the Philippines from April 20 to 22, the council’s second major in-person gathering since the outbreak of the COVID-19 pandemic.

WTTC  delegates  were  given  presentations  at  the  new  Clark  International  Airport passenger terminal, and tours of the Clark Freeport Zone and New Clark City.

The activity  was  organized  by  BCDA,  CDC,  the  Department  of  Tourism  (DoT),  the  Tourism Infrastructure  and  Enterprise  Zone  Authority  (TIEZA),  and  the  Luzon  International  Premiere Airport Development (LIPAD) Corp., BCDA’s operations and maintenance provider for the new Clark terminal.

The tour  itinerary  primarily  included  top  Philippine  tourist  attractions  such  as Boracay Island in Aklan and El Nido, Palawan. The BCDA, CDC and the Subic Bay Metropolitan Authority (SBMA), an affiliate of the BCDA Group, were among the government agencies that presented investment offerings to the delegates.

For the New Clark City leg of the investment tour, the spotlight was on world-class sports complex, a centerpiece venue of the 30th Southeast Asian Games, including the Fédération Internationale de Natation’s (FINA)- approved Aquatics Center and the 525-room Athletes’ Village.

The investment tour wrapped up at the Athletics Stadium, a Class 1 sports facility certified by the International Association of Athletics Federations (IAAF).

Mekeni Food bullish about  2022

Despite the threats and challenges brought by COVID-19, African swine fever, supply chain issues, and global conflicts, Mekeni managed to improve its revenue, launch a new product line for entrepreneurs; grow its business in Visayas and Mindanao; maintain presence in export markets such as in Dubai, Australia Brunei, Bahrain, and just recently, its marine products are exported to the US.

Last February, it launched its new campaign–Timplang Atin, Timplang Mekeni–and the new look of its flagship store and products, which signaled a new chapter for the brand.

To celebrate the new fiscal year starting April, the company gathered its leaders and department heads in a simple event held recently in Marriott Clark to discuss their way forward.

Appliances to beat the Heat

Camel Appliances is offering a slew of products targeted at helping consumers beat the heat this summer. These five high-quality, affordable, and reliable home appliances include:

The CSF-1614C-UT Upward Tilt Fan;  Camel’s new product, WRF-1801C wall fa;  Blender CBL1040G, Window Type Aircon CACW-07M Econo Series, and the CRF-BDC601-SS Refrigerator.

PLDT Enterprise cements dominance in PH 5G 

As PLDT continues to lead the country’s 5G deployment in firing up strategic 5G sites nationwide, the country’s largest fully integrated telco remains committed in its bid to unlock a world enabled by the Internet of Things (IoT) through PLDT Enterprise and Smart.

During the 2022 World Telecom Smart City Conference, PLDT vice president and head of Enterprise Innovations Melvin Jeffrey Chan shared how emerging technologies such as Artificial Intelligence (AI), data analytics, and automation, powered by underlying advanced communication technologies, will help improve quality of life.

This is tied to PLDT’s vision of leading and inspiring Filipinos to go further and create a better tomorrow.

“From PLDT’s perspective, we believe that the next generation of communication, namely 5G and IoT, will be the key components helping us achieve that vision,” he said.

National University-St. Luke’s Medical Center partnership 

NU President Dr. Renato Carlos H. Ermita Jr (left) and St. Lukes Medical Center President and CEO Dr. Arturo S. Dela Peña at the MOA signing.

National University recently signed a memorandum of agreement with St. Lukes Medical Center to provide students world-class on-the-job training, better career opportunities, and significant collaborations. It will cover students in the schools campuses in Manila, MOA, Fairview, Laguna, Dasmariñas, Lipa and Bulacan.

With the partnership, National University and St. Lukes Medical Center will provide employment opportunities to graduates of all programs. Students have the chance to explore career possibilities with St. Lukes Medical Center, through career talk, job fairs and on-the-job training (OJT). In addition, graduating students can attend preliminary interviews with St. Lukes Medical Center once endorsed by the National University based on agreed timelines and process.

St. Lukes Medical Center will also provide special inputs to make a specific program aligned and consistent with industry standards; consider industry visits, faculty immersion, consultation, and peer mentoring endorsed by the National University and create collaboration through research and exchange of invitations for seminars and training.

NU President Dr. Renato Carlos H. Ermita, Jr., signed the memorandum of agreement on behalf of NU, while St. Lukes Medical Center was represented by its President and CEO Dr. Arturo S. Dela Peña.

Recently, NU Baliwag, site of the MOA signing, has partnered with Hopkins International, leading to the certification of all senior high school and college students of the University in the Test of English for International Communication (TOEIC). This program seeks to recalibrate the communicative competencies of all Nationalian students and professors in order to cope with the demands of society, industry, and the world.

Lista’s ipon challenge 

Financial management tool Lista through its newest features  the Savings and Sales Target launched the Ipon Challenge which encourages every Filipino to set savings goals.

The  Savings feature allows the user to track their savings for their next dream item whether it is a phone, car, or vacation, while the Sales Target feature will allow business owners to set a target profit for their business. Users will be able to customize their target timeline and amount using the feature.

Lista intends to make financial planning and literacy more accessible to millions of Filipinos, assisting entrepreneurs in managing their digital cash flow, normalizing debt collection or “paniningil ng utang” and now, helping them manage their personal budget and expand their enterprises through savings and goal setting.

Through the new features, each user can begin small, with a goal of as low as P500  or go big, with a car down payment. The Lista app includes features such as hosting “ipon challenges” and tracking users’ progress so they can stay on track with their goals.Participants are required to input savings at least twice a week, following their daily or weekly savings amount. The deadline to reach their goal is before May 30.

Prizes include a brand new motorcycle, Macbook, mobile phone, Ikea gift certificate worth P10,000, and a summer getaway package for two.

DDB Group appointment 

DDB Group Philippines has appointed John Tenchavez Lucas as its new chief revenue officer (CRO) tasked to direct the growth strategies of the group’s select business units.

Having previously served as DDB Group Philippines’ chief growth officer before his four year stint in his prior agency, Lucas returns to DDB to oversee three of the agency group’s key business units, namely, DDB PHL, Ripple8, and Tribal Worldwide Philippines.

As CRO, Lucas will find new ways to deliver growth for clients while integrating specialist agency services to constantly drive outstanding work and creative business solutions.

 

Author

- Advertisement -

Share post: