Angel’s Pizza, the fastest-growing pizza chain of the Figaro Coffee Group, is excited to announce a remarkable achievement in its midyear business review. The company has achieved P1.2 billion in sales on GrabFood during the first half of 2024, with over 925,000 transactions.
This impressive figure represents a year-to-year growth of 63 percent, showcasing the brand’s strong post-pandemic recovery and sustained delivery business on the leading on-demand delivery platform. This growth was driven by a strong collaboration with Grab, successful campaigns, and innovative solutions such as GrabUnlimited Deals.
Angel’s Pizza is part of GrabFood Signatures, a community of merchant-partners exclusive to the Grab platform. As a GrabFood Signatures merchant-partner, Angel’s Pizza gains access to exclusive marketing and promotional mileage that puts them front and center during platform campaigns, leading to unparalleled user and transaction growth.
In Metro Manila, Angel’s Pizza experienced a 53 percent year-to-year sales growth on the GrabFood platform. In provincial areas, Angel’s Pizza achieved a rapid 151 percent year-to-year sales growth. These figures affirm Angel’s Pizza as a strong pizza brand that customers keep coming back to on the GrabFood platform.
Justin Liu, chairman of Figaro Coffee Group, stated, “We are incredibly proud of the progress Angel’s Pizza has made. Achieving 1.2 billion in sales on Grab in the first half of 2024 is a monumental milestone that reflects our dedication to providing high-quality products and excellent service to our customers. As a long-time partner of Grab, we affirm our continuous and strong relationship, which gives us more excitement towards future growth and innovation together.”
Ace Azarraga, director for brand and partnership, added, “This significant growth is a result of our strategic partnerships and relentless focus on innovation and customer satisfaction. We thank Grab and our loyal customers for their continued support and trust in Angel’s Pizza.”
Greg Camacho, Grab Philippines director for deliveries and strategy, shared, “The success of Angel’s Pizza attests to the positive impact of collaboration between GrabFood and its merchant-partners, and we are glad to be part of their growth story.”
Camacho also underscored GrabFood’s dedication to empowering businesses. “We are relentless in our pursuit of innovative campaigns and technologies – which include GrabUnlimited and our array of ad tools and promos – to help our merchant-partners create informed and effective strategies in reaching our highly active user base. This co-engineering of solutions enables us to propel them towards the vision they’ve set for their businesses.”
