Shopback, an online rewards platform that allows users to earn cash back when they shop with partner merchants, reported a total of 2.1 million orders worth P1 billion last May, the company said.
Overall, Shopback’s second-quarter cashback transactions in 2020 have increased 330 percent from the same period in 2019, it added.
For the quarter, the average spend for each category per transaction was P1,170 for marketplace; P1,150 for food and groceries; P3,510 for fashion; P3,870, tech and the biggest, P29,000 for travel
A large portion of Shopback transactions went to daily essentials such as personal hygienic products including rubbing alcohol, vitamins and supplements, mom and baby products, and home furniture and appliances necessary to make staying at home more comfortable.
Food deliveries and grocery orders come in second alongside home disinfecting products.
Food and grocery transactions have increased in quantity as well as order value. Compared to 2019 data, the average order value has increased by about 30 percent and still continues to increase month on month.
Taking up the least percentage in the general priority of essentials are gym equipment and workout clothes for those trying to keep an active lifestyle despite the limitations of quarantine as well as gadgets as Filipinos aim to improve their work from home stations.
When users shop or book purchases through the program, they get a varying percentage of their money back with each purchase. While store credit and in-app rewards are an added bonus to your shopping experience, those perks can’t compare to the satisfaction of being able to get rebates credited directly back to your wallet.
Last month, a total of P9.9 million of cashback was given back to Shopback users.
