Shakey’s Pizza Asia Ventures Inc. is committing to allot 20 to 30 percent of its capital expenditure this year to build up its information technology (IT) infrastructure and digital systems.
The company earlier unveiled a P650-million capital spending this year.
Vicente Gregorio, Shakey’s Pizza president, said with the planned spending, it will be “three times more than the previous year.”
Gregorio said this is to better improve the company’s IT system that supports its growth targets moving forward, particularly its delivery service and in devising innovations.
“We see innovation as the key to providing better experiences, better value, better quality, faster and more convenient service. And because in this very hyper competitive industry we are in, we always aim to be ahead of the pack,” he said.
In particular, Shakey’s is tapping into the infrastructure of Amazon Web Services (AWS) to further enhance its IT system which helps the company to crunch customer habits to improve its products and services.
“As the saying goes, data is the new oil. And you can only use that if you believe that you have the right data and have access to it as fast as possible,” Gregorio said.
He added data driven initiatives are key to Shakey’s decision making, allowing for a fast conversion of ideas while executing them efficiently.
“If we’re to do all of the menial stuff over and over again, it’s not very efficient. And not to mention about the cost savings, we cannot provide superior value for products and services if we are offering a thing as very inefficient,” Gregorio said. – Ruelle Castro
