RFM Corp. expects better years ahead for its ice cream business as it reaffirms commitment to its partnership with Unilever Corp.
The ice cream segment is about one-third of the total revenues of RFM — reported at P9.55 billion in the first six months of 2024, up 4 percent from P9.18 billion — and stands as a key anchor of the RFM growth story.
Jose Ma. Concepcion III, RFM chief executive officer, said RFM is eyeing “stronger performance” from its partnership with Unilever as both firms acknowledge the “immense growth potential” of the Philippines as a consumer and ice cream market.
The Unilever RFM Ice Cream partnership is a leading player in the industry, consistently ranking among Unilever’s top-performing ice cream businesses globally and placing the Philippines within its top ten markets,” Concepcion said.
Concepcion said RFM shareholders can expect continued growth through“innovations from Unilever’s global ice cream R&D, new brands and updated consumer insights alongside the local entrepreneurship spirit from RFM management.
The joint venture sells of Selecta, Magnum, Cornetto ice cream brands
Unilever’s global ice cream giant is worth P480 billion under the brands Ben & Jerry’s, Magnum, Wall’s and Cornetto, among others.
