The Department of Agriculture (DA) said a maximum suggested retail price (MSRP) for pork in National Capital Region (NCR) wet markets will be implemented starting March 10.
The MSRP will be set at P380 per kg for liempo and P350 per kg for kasim and pigue, the DA said in a statement on Thursday.
The DA will also be imposing a maximum price of P300 per kg for “sabit ulo” or the price at which traders pass pork to retailers.
“This decision was made after consultations with industry stakeholders—from producers to wholesalers, traders and retailers. We believe the MSRP will help ensure the sustainability of the pork industry, which continues to suffer from ASF’s (African swine fever) adverse effects,” said Agriculture Secretary Francisco Tiu Laurel Jr.
The MSRP will be reviewed after one month to determine whether adjustments will have to be made, he added.
However, the DA said pork sold in modern markets such as supermarkets and hypermarkets will be exempt from the MSRP given their higher operating costs.