GMA Network reached 97 percent of total TV households in the country with an estimated 82 million viewers nationwide based on January to September 2021 data from Nielsen Philippines
GMA-7’s reach is further complemented by second free-to-air channel GTV, along with the Kapuso digital channels Heart of Asia, Hallypop, and I Heart Movies which can be accessed using digital TV receivers GMA Affordabox or GMA Now for mobile smartphones.
Per major area, GMA’s TV households net reach in total Luzon is 96.1 percent with about 54 million viewers; total Visayas at 98.2 percent with 16 million viewers; and Total Mindanao at 96.9 percent with 12 million Filipinos.
In rural Philippines, GMA reaches 97 percent of the TV households with 36.4 million people while 96.3 percent with 45.4 million people are reached in urban Philippines.
Covering January to September 2021 data from Nielsen Philippines TAM survey, combined GMA and GTV news-related programs in total Philippines reached 95.8 percent of TV households (with 80 million viewers nationwide).
