GLOBE Telecom Inc. sees its prepaid home broadband subscribers reaching 200,000 this year driven by its innovative product offerings.
The company said its GFiber Prepaid subscriber base soared to 146,000 within the first nine months of 2024, accompanied by record-breaking customer engagement and the highest reload rate among Globe brands.
This strong performance reflects the increasing demand among Filipino households for affordable, flexible and contract-free fiber solutions tailored to their connectivity needs, Globe added.
“We are very happy with the spectacular growth performance of our GFiber Prepaid. Given our current trajectory, we are looking to reach our 200,000 subscribers mark sooner than expected,” Abigail Cardino, head of brand management for Globe’s Broadband Business, said in a statement on Monday.
In addition, Globe’s GFiber Prepaid service has established a new standard in customer satisfaction, achieving the highest net promoter score (NPS) among all Globe products and rapidly approaching the 200,000-subscriber milestone ahead of expectations, the company said.
As of August, the latest available data, GFiber Prepaid logged an NPS of 65, higher than that of leading global brands. Its score peaked this year at 71, achieving world-class tier, Globe said.
This marks a milestone for the recently launched brand that is Globe AT HOME’s affordable broadband offer, making sustainable connectivity within reach for all Filipinos, it added.
GFiber Prepaid’s top-tier NPS shows an exceptional level of customer loyalty and approval, underscoring its appeal as it offers fiber-fast broadband connectivity with reloadable UNLI internet and no lockup. The product’s world-class NPS standing is reflected in its subscriber growth, with a 52-fold increase in acquisitions as of third quarter of 2024 compared to last year, Globe said.
